N.J. Admin. Code § 2:71-8.3

Current through Register Vol. 57, No. 1, January 6, 2025

Section 2:71-8.3 - Use of the "Jersey Organic" logo

(a) The Department approves the use of "Jersey Organic" in conjunction with the New Jersey map symbol under provisions of N.J.S.A. 4:10-5 and 4:10-15 as an official emblem for identifying New Jersey produced organic products.

(b) The configuration of the "Jersey Organic" logo is as follows:

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(c) Persons, firms, partnerships, corporations, cooperatives, or associations must possess a valid organic certificate, issued from a certifying agent in order to apply for and utilize the "Jersey Organic" logo.

(d) Only those persons, firms, partnerships, corporations, cooperatives or associations licensed to use the "Jersey Organic" logo pursuant to N.J.A.C. 2:71-8.4, shall be permitted to attach or imprint it upon any documents, labels, packages or containers related to their products or to employ its use in advertising or in any manner whatsoever. Layout of proposed advertising to be used for the marketing of "Jersey Organic" agricultural products must be submitted to and approved by the Department's Division of Marketing and Development in advance of its manufacture and/or use. Advertising layouts will be evaluated based upon the following criteria:

1. The color scheme of the advertisement;

2. The font used;

3. The configuration, color, and size of the logo;

4. Placement of the logo;

5. The advertising medium used; and

6. Consistency with the wholesome image of the "Jersey Fresh" Promotional Program.

(e) When a license holder discontinues use of the "Jersey Organic" logo, fails to renew its license when required or has its license revoked, the license holder shall be prohibited from its use in any manner, including, but not limited to, stationery, forms, advertising on billboards or other signs or on trucks or car panels.

(f) All agricultural organic commodities marketed under the "Jersey Organic" logo program must comply with the specific grades and standards for each commodity as set forth at N.J.A.C. 2:71-1, 2, and 5 and meet the conditions for organic certification set forth at 7 CFR Part 205 . Persons, firms, partnerships, corporations, cooperatives, or associations are prohibited from using the "Jersey Organic" logo on any agricultural commodity that does not meet the requirements of this subchapter.

(g) All unlicensed and/or uncertified persons, firms, partnerships, corporations, cooperatives or associations shall be prohibited from using the "Jersey Organic" logo in any manner.

N.J. Admin. Code § 2:71-8.3

Amended by 55 N.J.R. 2471(a), effective 12/18/2023