An insurer authorized to transact variable life insurance business in this Commonwealth shall not use any sales material, advertising material, or descriptive literature or other materials of any kind in connection with its variable life insurance business in this Commonwealth which is false, misleading, deceptive, or inaccurate.
Variable life insurance marketing communications shall be subject to the additional requirements of Rules Governing Advertisement of Life Insurance and Annuities (14VAC5-41-10 ).
14 Va. Admin. Code § 5-80-60
Statutory Authority: 12.1-13 and 38.2-223 of the Code of Virginia.