N.Y. Comp. Codes R. & Regs. tit. 9 § 114.12

Current through Register Vol. 46, No. 36, September 4, 2024

Section 114.12 - Advertising requirements

(a) An advertisement for a cannabinoid hemp product, cannabinoid hemp processor or cannabinoid hemp retailer shall not:

(1) include any false or misleading statements, images, or other content including, but not limited to, any health claims;

(2) contain claims that cannabinoid hemp or a cannabinoid hemp product can, or is intended to, diagnose, cure, mitigate, treat, or prevent disease;

(3) lead a reasonable consumer to believe that a cannabinoid hemp product is cannabis, or medical cannabis or that a licensee is authorized to sell or dispense cannabis or medical cannabis, as those are defined in section 3 of the Cannabis Law;

(4) have the purpose or effect of targeting or being attractive to individuals under twenty-one (21) years of age. The use of images of children or minors consuming cannabinoid hemp products and the use of words, designs, or brands that resemble products commonly associated with children, minors, or marketed to children or minors, is prohibited.

N.Y. Comp. Codes R. & Regs. Tit. 9 § 114.12

Adopted New York State Register November 24, 2021/Volume XLIII, Issue 47, eff. 11/24/2021

Amended New York State Register October 5, 2022/Volume XLIV, Issue 40, eff. 10/5/2022

Amended New York State Register December 13, 2023/Volume XLV, Issue 50, eff. 12/13/2023