N.M. Code R. § 12.2.7.6
Current through Register Vol. 35, No. 11, June 11, 2024
These regulations provide a foundation for comparative price advertisements for the Native American jewelry and arts and crafts retail industry. Although these regulations reflect New Mexico law and federal trade commission regulations (16 C.F.R. Ch. 1, Part 233 (Guides Against Deceptive Pricing), they should not be presumed to constitute a guard against deceptive pricing practices entirely. The principal objective of these regulations is to deter unfair, deceptive and misleading price comparison advertising within the industry.
N.M. Code R. § 12.2.7.6