N.M. Code R. § 12.2.5.9

Current through Register Vol. 35, No. 11, June 11, 2024
Section 12.2.5.9 - PRIOR REASONABLE BASIS REQUIRED

It is an unfair or deceptive trade practice for any person to make an environmental marketing claim unless prior to making the claim:

A. the person has and relies upon a prior reasonable basis from which to conclude that the claim is true; and
B. the person possesses documents that evidence the prior reasonable basis for the claim.

N.M. Code R. § 12.2.5.9

5/1/98; Recompiled 10/15/01