N.J. Admin. Code § 18:19-2.1

Current through Register Vol. 56, No. 9, May 6, 2024

Section 18:19-2.1 - Posted price signs

(a) All signs relating to the price of motor fuels being sold or dispensed by a retail dealer must be used and displayed in accordance with the provisions of this chapter.

(b) Signs, stating the price of motor fuel for delivery into the service tank or tanks of any vehicle propelled by an internal combustion engine, must be displayed and maintained on each pump or other dispensing equipment from which motor fuel is sold.

(c) No retail dealer shall sell or offer for sale any motor fuel without having a digital display or attached by a suitable bracket or slot arrangement to each pump or other dispensing equipment from which motor fuel is sold or offered for sale a weather-proof case not less than 5 1/2 inches by eight inches and not more than 12 inches by 12 inches, on both sides of which will be displayed a card insert price sign not less than five inches by 7 1/2 inches and not more than 11 1/2 inches by 11 1/2 inches, stating the price per gallon if sold by the gallon, and per gallon and per liter if sold by the liter at which motor fuel may be purchased from such pumps or other dispensing equipment.

1. Data to be shown on price signs:

i. The price signs shall show the unit price per gallon if the fuel is sold by the gallon;

ii. If the fuel is sold per liter, the signs shall show the unit price per gallon and the unit price per liter. The price per gallon shall be located on the top half of the sign and the price per liter shall be located on the bottom half of the sign on differing background colors such as black and white;

iii. If the credit price is the same as the cash price, a statement in words to that effect may be included in the signage in lieu of repeating the unit price in digits for both cash and credit prices. Such signs shall show no other data than the data required by this subsection.

2. Such unit price includes all taxes imposed, whether State or Federal. Beneath the unit price there shall be either the statement:

i. "Includes.. (insert the tax per gallon).. N.J. Tax.. (insert tax per gallon).. Federal Tax;"

ii. "Includes State and Federal Taxes";

iii. "Includes N.J. and U.S. Taxes";

iv. "Includes all Taxes."

3. The size of the whole numbers and fractions which are a part of the price sign must be of such a size that will be readily readable by a customer approaching the pump.

4. The statement that all taxes are included shall be in letters at least 3/8 of an inch high.

5. The colors of all price signs shall be of such combination that the sign may be easily read by any person purchasing motor fuel from the pump or other dispensing equipment to which the sign is attached.

6. Any figure or fraction used in any price computing mechanism constituting a part of a computing pump, or any other dispensing equipment shall not be considered a price sign under the provision of the section.

(d) Upon application by an interested party, the Division may specifically find and approve for use in a particular case that a proposed pump topper sign meets the intention and spirit of the price disclosure law although the dimensions and physical composition of the proposed signage vary slightly from that noted in this rule.

N.J. Admin. Code § 18:19-2.1

Amended by 50 N.J.R. 1102(b), effective 4/2/2018