N.J. Admin. Code § 13:2-5.6

Current through Register Vol. 56, No. 12, June 17, 2024

Section 13:2-5.6 - Special permit for marketing agent

(a) Application for a special permit for marketing agent may be made to the Director by an alcoholic beverage supplier, manufacturer or importer who holds a New Jersey wholesale license, whereby such supplier, manufacturer or importer shall be authorized to engage the services of outside marketing agencies to participate in alcoholic beverage tasting events at licensed plenary retail licensed premises pursuant to 13:2-37.1(b).

(b) The term for a special permit for marketing agent shall be from July 1 to June 30, unless otherwise specified. The fee for the permit shall be $ 1,000 payable with the application to the Division of Alcoholic Beverage Control. Each supplier, manufacturer or importer shall obtain a separate special permit for marketing agent for each individual marketing agency to be engaged. This permit shall allow the employees of the marketing agency covered by the permit to attend an unlimited number of tasting events on behalf of the specific supplier, manufacturer or importer that obtains the permit, but each employee shall be required to obtain a Marketing Agent Identification Card pursuant to (c) below.

(c) Each individual employee of a marketing agency that is designated in a special permit for marketing agent shall be required to obtain a Marketing Agent Identification Card. Application for the Marketing Agent Identification Card shall be made to the Director, and shall include a $ 15.00 processing fee. Each Marketing Agent Identification card must be renewed at the beginning of each licensing term, July 1 of each year. Each employee of a marketing agency shall wear his or her current Marketing Agent Identification Card at every event attended.

(d) Any supplier, manufacturer or importer who obtains a special marketing agent permit shall be responsible for all actions taken and/or violations of New Jersey law by any employee of a designated marketing agency.

N.J. Admin. Code § 13:2-5.6

New Rule, R.2011 d.234, effective 9/6/2011.
See: 43 N.J.R. 557(a), 43 N.J.R. 2354(a).