No article shall be advertised by means of a "pre-ticketed" price, whether such price is used alone or in conjunction with descriptive terminology and whether such price appears on tags or labels affixed to the article, or in material such as display cards which are used with the article at the point of sale, or otherwise. A "pre-ticketed price," as used in this section, is a price which is in excess of the prevailing market price of the article to which it refers.
Cal. Code Regs. Tit. 4, § 1307
2. Amendment filed 10-15-82; effective thirtieth day thereafter (Register 82, No. 42).
Note: Authority cited: Section 19034, Business and Professions Code. Reference: Sections 17500, 17501, 19088, 19150 and 19210, Business and Professions Code.
2. Amendment filed 10-15-82; effective thirtieth day thereafter (Register 82, No. 42).