Section 1789.11 - Maintenance of Advertising Copy(a) A prorater shall maintain for inspection by the Commissioner a file of all advertising copy for a period of at least ninety (90) days after the last date of its use.(b) All advertising copy shall have noted thereon the name or names of all advertising media used and the dates when such advertising appeared.(c) In the case of radio or television advertising, unless full text of such announcements is maintained for at least ninety (90) days after the date of its last use by the broadcasting station or stations and is therein available, a prorater shall have a voice transcription of the full text of such announcements to be prepared and retained for the ninety (90) day period,Cal. Code Regs. Tit. 10, § 1789.11
1. Amendment filed 3-20-78; effective thirtieth day thereafter (Register 78, No. 12).
2. Amendment filed 8-9-83; effective thirtieth day thereafter (Register 83, No. 33). Note: Authority cited: Section 12300, Financial Code. Reference: Sections 12311 and 12330, Financial Code.
1. Amendment filed 3-20-78; effective thirtieth day thereafter (Register 78, No. 12).
2. Amendment filed 8-9-83; effective thirtieth day thereafter (Register 83, No. 33).