International Association of Certified Home InspectorsDownload PDFTrademark Trial and Appeal BoardJan 23, 202087357614 (T.T.A.B. Jan. 23, 2020) Copy Citation THIS OPINION IS NOT A PRECEDENT OF THE TTAB Mailed: January 23, 2020 UNITED STATES PATENT AND TRADEMARK OFFICE _____ Trademark Trial and Appeal Board _____ In re International Association of Certified Home Inspectors _____ Serial No. 87357614 _____ James A. Sheridan of Sheridan Law LLC, for International Association of Certified Home Inspectors. Michael Engel, Trademark Examining Attorney, Law Office 107, J. Leslie Bishop, Managing Attorney. _____ Before Mermelstein, Lynch, and Pologeorgis, Administrative Trademark Judges. Opinion by Pologeorgis, Administrative Trademark Judge: I. Background International Association of Certified Home Inspectors (“Applicant”) seeks registration on the Principal Register of the standard character mark NAHI for “home inspection services” in International Class 42.1 1 Application Serial No. 87357614 was filed on March 3, 2017, based on an allegation of a bona fide intention to use the mark in commerce under Section 1(b) of the Trademark Act, 15 U.S.C. § 1051(b). Applicant filed its Statement of Use on September 11, 2018, claiming July 18, 2018 as both the date of first use and the date of first use in commerce. Serial No. 87357614 - 2 - Applicant submitted the following specimen with its Statement of Use that Applicant describes as “screenshots of websites displaying mark in connection with home inspection services.”2 2 Applicant’s September 11, 2018 Statement of Use; TSDR pp. 1, 5-6. The TTABVUE and Trademark Status and Document Retrieval (“TSDR”) citations refer to the docket and electronic file database for the involved application. All citations to the TSDR database are to the downloadable .PDF version of the documents. Serial No. 87357614 - 3 - The Examining Attorney refused registration under Sections 1 and 45 of the Trademark Act, 15 U.S.C. §§ 1051 and 1127, on the ground that the specimen submitted by Applicant with its Statement of Use is unacceptable because it shows use of the applied-for mark in connection with trade association services, not the identified “home inspection services.”3 In response to the Examining Attorney’s office action, Applicant submitted an additional specimen for its identified services that it describes as a “screen shot of a website owned by a member of applicant using the mark in connection with the rendering to others of home inspection services.”4 The screenshot is reproduced below: 3 October 16, 2018 Office Action; TSDR p. 2. 4 October 18, 2018 Response to Office Action, TSDR pp. 3 and 5. Serial No. 87357614 - 4 - Serial No. 87357614 - 5 - The Examining Attorney rejected the substitute specimen arguing that this new specimen shows Applicant’s applied-for NAHI mark as a certification mark used to certify the home inspection services of another, namely, Holmes Inspection.5 The Examining Attorney further maintained that Applicant’s mark appears along with other certification or association marks, and not as a service mark for “home inspection services.”6 The Examining Attorney advised Applicant that it should refile its application to seek registration of its mark for “association services” in International Class 35 or as a certification mark in International Class B.7 In view of the foregoing, the Examining Attorney maintained and made final the refusal that none of the specimens of record shows Applicant’s use of the mark in connection with the identified services.8 After the Examining Attorney issued his final refusal, Applicant appealed and requested reconsideration. In its request for reconsideration, Applicant submitted yet another specimen, which Applicant describes as additional screenshots from its website.9 The additional specimen in its entirety is reproduced below: 5 November 19, 2018 Final Office Action, TSDR p. 2. 6 Id. 7 Id. 8 Id. 9 Applicant’s May 20, 2019 Request for Reconsideration, 4 TTABVUE 7-9. Serial No. 87357614 - 6 - Serial No. 87357614 - 7 - The Examining Attorney denied Applicant’s request for reconsideration, essentially repeating his argument that none of the specimens submitted shows service mark usage for the identified services and, therefore, are unacceptable.10 This appeal resumed after the denial of Applicant’s request for reconsideration. Both Applicant and the Examining Attorney filed briefs. For the reasons explained below, we affirm the refusal to register. II. Failure to Show Use of the Mark for the Identified Services Section 45 of the Trademark Act specifies that “a mark shall be deemed to be in use in commerce . . . on services when it is used or displayed in the sale or advertising of services and the services are rendered in commerce … .” 10 June 3, 2019 Denial of Request for Reconsideration, 5 TTABVUE. Serial No. 87357614 - 8 - Use as a service mark may be established by: (1) showing the mark used or displayed as a service mark in the sale of the services, which includes use in the course of rendering or performing the services, or (2) showing the mark used or displayed as a service mark in advertising the services, which encompasses marketing and promotional materials. In re WAY Media, Inc., 118 USPQ2d 1697, 1698 (TTAB 2016); see also In re ICE Futures U.S. Inc., 85 USPQ2d 1664, 1669 (TTAB 2008) (noting that use in the rendition of services is an element of the “sale” of services under Trademark Act Section 45); In re Metriplex, Inc., 23 USPQ2d 1315, 1316-17 (TTAB 1992) (explaining that an acceptable specimen need not explicitly refer to the services if it “show[s] use of the mark in the rendering, i.e., sale of the services”). To show service mark usage, a specimen must display the mark in a manner that would be perceived by potential purchasers as identifying the applicant’s services and indicating their source by “direct association.” In re Universal Oil Prods. Co., 476 F.2d 653, 177 USPQ 456 (CCPA 1973); WAY Media, 118 USPQ2d at 1698. Specimens showing the mark used in rendering the identified services need not explicitly specify the nature of the services, but “there must be something which creates in the mind of the purchaser an association between the mark and the service activity.” In re Johnson Controls, Inc., 33 USPQ2d 1318, 1320 (TTAB 1994). A specimen that shows the mark with no reference to, or association with, the services does not show service mark usage. In re DSM Pharms. Inc., 87 USPQ2d 1623, 1624 (TTAB 2008) (LIQUIDADVANTAGE referred only to software and did not identify and distinguish custom manufacturing services); see also, e.g., In re HSB Solomon Assocs. LLC, 102 Serial No. 87357614 - 9 - USPQ2d 1269, 1274 (TTAB 2012) (CEI identified process by which applicant derived a measurement rather than technical consulting service); In re Osmotica Holdings Corp., 95 USPQ2d 1666, 1669 (TTAB 2010) (OSMODEX referred only to drug delivery technology, not consulting services). Whether a mark sought to be registered as a service mark has been used “to identify” the services specified in the application is a question of fact to be determined on the basis of the specimens submitted by the applicant, together with any other evidence of record. In re Adair, 45 USPQ2d 1211, 1214 (TTAB 1997). Following a careful review of all the specimens submitted by Applicant, we find that none of them demonstrates service mark usage of Applicant’s NAHI mark for “home inspection services.” We address each specimen in turn. A. Initial Specimen Filed with Applicant’s Statement of Use Although the specimen displays Applicant’s applied-for mark, the specimen clearly states that Applicant is “a trade association for the home inspection industry,” with no indication that Applicant performs home inspections. Additionally, the specimen indicates that Applicant “provides a wealth of information and resources to its members such as training, education, and reference materials.” (emphasis added). Accordingly, this specimen demonstrates use of Applicant’s mark in connection with association services and not the provision of home inspections. Applicant contends that the USPTO has accepted multiple specimens (the original specimen and the specimens filed with the Sections 8 & 15 and the Sections 8 & 9 Declarations) that are similar to the original specimen submitted by Applicant for a Serial No. 87357614 - 10 - trademark registration, namely, Registration No. 3791822, which identifies the same services set forth in Applicant’s involved application.11 Applicant, however, did not submit the record file of the referenced registration into evidence. Mere argument regarding a registration is just that, mere argument without any supporting evidence. See In re Vsesoyuzny Oordena Trudovogo Krasnogo Znameni, 219 USPQ 69, 70 (TTAB 1983) (“Unfortunately we have no evidence of record to this effect … assertions in briefs are normally not recognized as evidence”) (citing In re Simulations Publications, Inc., 187 USPQ 147 (CCPA 1975)). Notwithstanding, even if Applicant had submitted the complete prosecution history and maintenance documents of the referenced registration, prior decisions made by different examining attorneys have little evidentiary value and are not binding upon the Board. See In re Cordua Rests., Inc., 823 F.3d 594, 118 USPQ2d 1632, 1635 (Fed. Cir. 2016) (regardless of an applicant’s prior registration, “[t]he PTO is required to examine all trademark applications for compliance with each and every eligibility requirement”); In re USA Warriors Ice Hockey Program, Inc., 122 USPQ2d 1790, 1793 n.10 (TTAB 2017); see also TRADEMARK MANUAL OF EXAMINING PROCEDURE (“TMEP”) § 1207.01(d)(vi) (October 2018). Each case is decided on its own facts, and each mark stands on its own merits. In re Merrill Lynch, Pierce, Fenner & Smith Inc., 828 F.2d 1567, 4 USPQ2d 1141, 1142 (Fed. Cir. 1987) (“Each application for registration must be considered on its own merits.”); In re Eagle Crest Inc., 96 USPQ2d 1127, 1229 11 Applicant’s Appeal Brief, p. 5, 4 TTABVUE 6; Applicant’s May 20, 2019 Request for Reconsideration, TSDR p. 6. Serial No. 87357614 - 11 - (TTAB 2010) (“It has been said many times that each case must be decided on its own facts.”) (internal citations omitted). In view of the foregoing, we find that the initial specimen submitted with Applicant’s Statement of use does not demonstrate service mark usage of Applicant’s identified services. B. The Holmes Inspection Website With its October 18, 2018 Response to Office Action, Applicant submitted a substitute specimen, which Applicant identified as “screen shot of a website owned by a member of applicant using the mark in connection with the rendering to others of home inspection services.” Applicant concedes that this website is owned by a third- party. As such, Applicant’s mark, as it appears on this third-party website, is not being used by Applicant but by the third-party to indicate its membership in Applicant’s trade association or alternatively that its home inspection services have been certified by Applicant. In order to demonstrate service mark usage, Applicant itself or through a designated licensee must use the applied-for mark in connection with its identified services. Inasmuch as this specimen does not demonstrate use of the mark by Applicant itself in association with Applicant’s identified “home inspection services” and because there is no evidence of record to demonstrate that Applicant has licensed the use of its mark to Holmes Inspection, the specimen is unacceptable to show service mark use for the identified services.12 12 Unlike a service mark, a collective membership mark indicates that the user of the mark is a member of a particular organization. TMEP § 1304.01. “Thus, membership marks are not trademarks or service marks in the ordinary sense; they are not used in business or trade, Serial No. 87357614 - 12 - C. Additional Screenshots of Applicant’s Website With its request for reconsideration, Applicant submitted an additional substitute specimen for its identified services that consists of additional screenshots from its own website. Applicant maintains that this latest specimen clearly shows the applied- for NAHI mark with Applicant’s rendering of services, i.e., home inspection news, home inspection resources, assistance in locating a home inspector, all in connection with its home inspection services.13 Applicant also argues that a webpage lacking a reference to the identified services may nonetheless be acceptable if it demonstrates use of the mark in rendering the services.14 Applicant references Example 14 set forth in TMEP § 1301.04(i) to support this argument. We are not persuaded by Applicant’s arguments. The specimen submitted with Applicant’s Request for Reconsideration shows that Applicant provides news and other information resources for the home inspection industry, and offers, inter alia, marketing support and educational courses to home inspectors that are presumably members of its association. None of these activities constitute home inspection services. There is nothing in this specimen to suggest that Applicant itself provides and they do not indicate commercial origin of goods or services.” Id. Moreover, a certification mark is used by a person other than its owner to certify, among other things, the “material, mode of manufacture, quality, accuracy, or other characteristics of such person’s goods or services or that the work or labor on the goods or services was performed by members of a union or other organization.” TMEP § 1306.01. Here, however, Applicant is not seeking to register its NAHI mark as either a collective membership mark or a certification mark; rather, Applicant seeks to register the mark as a service mark to indicate the source of its own identified home inspection services. 13 Applicant’s May 20, 2019 Request for Reconsideration, 4 TTABVUE 6. 14 Id. Serial No. 87357614 - 13 - home inspections, and nothing that suggests that Applicant uses the mark NAHI in association with home inspection services. Moreover, Applicant’s reliance on TMEP § 1301.04(i) (Examples of Acceptable Service-Mark Specimens) and more specifically Example 14 referenced therein is misplaced. Example 14 concerns the hypothetical mark OUTERNAUTS for “entertainment services, namely, providing online video games” in International Class 41. The accompanying hypothetical specimen discussed in this example is “described as a ‘screenshot of the page on Facebook.com, an Internet website, from which the services are provided to users’ and appears to show the mark used in rendering the services.” (emphasis added). TMEP § 1301.04(i) and Example 14. The specimen is reproduced below: As explained, “[t]he screenshot also appears to be of the title or launch screen of the online video game, where it is common practice in such industry to place the mark Serial No. 87357614 - 14 - under which the services are promoted and where such placement is recognized as the introduction of the online services. The screenshot here implies, and it is generally known, that access to and performance of the services begins with this screen.” Id. Unlike the hypothetical specimen discussed in Example 14 of TMEP § 1301.04(i), Applicant’s specimens, i.e., the additional screenshots of its own website, do not demonstrate that Applicant’s home inspection services are actually rendered or provided through its website. As explained above, specimens that do not explicitly specify the nature of the services may be deemed acceptable but only if the specimens are used in the course of rendering the service and create in the mind of the purchaser an association between the mark and the service. In re Johnson Controls, Inc., 33 USPQ2d at 1320. Here, Applicant’s website specimens are not used in the course of rendering home inspections and do not create such an association between Applicant’s mark and the rendering of home inspection services. In view of the above, we find that none of the specimens of record serves to show use of the mark NAHI as a service mark in connection with Applicant’s identified “home inspection services.” Decision: The refusal to register under Sections 1 and 45 of the Trademark Act on the ground that Applicant has not submitted acceptable specimens of use for its identified services is affirmed. Copy with citationCopy as parenthetical citation