In this chapter: (1) "Applicant" means a person applying for registration of a mark under this chapter. The term includes the person's legal representative, successor, and assignee. (2) "Dilution" means dilution by blurring or dilution by tarnishment, without regard to the presence or absence of: (A) competition between the owner of a famous mark and another person; (B) actual or likely confusion, mistake, or deception; or (C) actual economic harm. (3) "Dilution by blurring" means an association
No registration under this chapter adversely affects common law rights acquired prior to registration under this chapter. However, during any period when the registration of a mark under this chapter is in force and the registrant has not abandoned the mark, no common law rights as against the registrant of the mark may be acquired. Tex. Bus. and Comm. Code § 16.107 Added By Acts 2011, 82nd Leg., R.S., Ch. 563, Sec. 1, eff. 9/1/2012.