514 U.S. 159 (1995) Cited 576 times 51 Legal Analyses
Holding companies may not "inhibit[] legitimate competition" by trademarking desirable features to "put competitors at a significant non-reputation-related disadvantage"
Finding that use of the phrase “Palmer's Cocoa Butter Formula” was not probative on the question of whether the phrase “Cocoa Butter Formula” had acquired secondary meaning
Holding that the color blue for endoscopic probes was functional because its contrast with human tissue made the probe more visible through an endoscopic camera
991 F. Supp. 2d 888 (S.D. Tex. 2014) Cited 28 times
Finding that "modest variations in shades of magenta due to different advertising or promotional materials" did not prevent T-Mobile's magenta from acquiring trademark protection
Holding that the "pink" color of insulation was non-functional because it did not affect the quality of insulation in that the color used had no effect on the product's ability to regulate a building's temperature
15 U.S.C. § 1052 Cited 1,608 times 274 Legal Analyses
Granting authority to refuse registration to a trademark that so resembles a registered mark "as to be likely, when used on or in connection with the goods of the applicant, to cause confusion, or to cause mistake, or to deceive"