Holding that " few bottles sold over the counter ..., and a few more mailed to friends ..., neither link[ed] the ... mark with [plaintiff's] product in the minds of consumers nor put other producers on notice"
Holding that the use of a mark in connection with employment recruiting activities was a use in commerce, even though it did not result in income, because it was understood that payment would occur if an employee was hired
Holding that, under the Lanham Act, filing an application for federal registration of a trademark confers priority in the mark except against a person who has used the mark prior to such filing