Adaptive Marketing Backs Off Suit to Identify Blogger -- but Claims Victory

Adaptive Marketing, whose advertisements for “free credit scores” featuring Ben Stein were criticized by the anonymous blogger “Flaneur de Fraude,” has given up its quest to identify the anonymous blogger. Unfortunately, rather than admitting that it had no basis for seeking the discovery, Adaptive sought to save face by claiming that its request for discovery is “moot” because it claims that it has identified the blogger. According to its court filing, the villain whom they want to sue for defamation is Franklin Seegers, who allegedly lives in Washington, DC.

A few minutes research online would have told them how wrong that is. According to the Washington Post, in 2006 DC resident Franklin Seegers was sentenced to 40 years for his role in a violent drug gang known as Murder Inc. Federal Bureau of Prisons records show that Seegers can now be found at the Butner Federal Correctional Complex in North Carolina. These are the brilliant sleuths who charge $29.95 per month for protection against identity theft for Internet users who call to get their “free” credit score?