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Bros. of the Wheel M.C. Exec. Council, Inc. v. Mollohan

United States District Court, S.D. West Virginia.
Nov 14, 2012
909 F. Supp. 2d 506 (S.D.W. Va. 2012)

Summary

holding that “defendant's internet activity is a use in commerce”

Summary of this case from Avepoint, Inc. v. Power Tools, Inc.

Opinion

Civil Action No. 2:11–cv–00104.

2012-11-14

BROTHERS OF the WHEEL M.C. EXECUTIVE COUNCIL, INC., Plaintiff, v. Gerald R. MOLLOHAN, et al., Defendants.

Richard J. Lindroth, South Charleston, WV, for Plaintiff. Gerald R. Mollohan, St. Albans, WV, pro se.



Richard J. Lindroth, South Charleston, WV, for Plaintiff. Gerald R. Mollohan, St. Albans, WV, pro se.

MEMORANDUM OPINION AND ORDER


THOMAS E. JOHNSTON, District Judge.

Pending before the Court are several motions, namely: (1) Defendant Gerald R. Mollohan's motions to dismiss the complaint [Dockets 5, 13, 20, 26]; (2) Plaintiff Brothers of the Wheel M.C. Executive Council, Inc.'s motion for default judgment [Docket 14] and Defendant's motion to deny the motion for default judgment [Docket 15]; and (3) Plaintiff's motion for summary judgment [Docket 17]. On April 7, 2011, this action was referred to the Honorable Mary E. Stanley, United States Magistrate Judge, for submission to this Court of proposed findings of fact and recommendation for disposition (“PF & R”), pursuant to 28 U.S.C. § 636(b)(1)(B). (Docket 8.) Magistrate Judge Stanley has submitted her PF & R and recommended that the Court grant the motions to dismiss as to Counts III through VI of the complaint and grant Plaintiff's motion for summary judgment on the remaining counts, Counts I and II. (Docket 56 at 16–50.) Magistrate Judge Stanley also recommendedthat the Court deny Plaintiff's motion for default judgment, grant Defendant's motion to deny the motion for default judgment, and deny as moot Defendant's motion for court injunction.

( Id. at 33–35, 57.) On January 6, 2012, following a court-approved extension of time, Defendant filed timely objections to the PF & R. (Docket 54.) Plaintiff responded on January 16, 2012. (Docket 55.) For the reasons that follow, the PF & R is ADOPTED except as to the recommended finding on treble damages.

The motion for court injunction, Docket 24, seeks an order prohibiting any contact by physical or electronic means between any member of Plaintiff organization and any defendant, see infra.

I. FACTUAL BACKGROUND & PROCEDURAL HISTORY

Plaintiff Brothers of the Wheel M.C. Executive Council, Inc. (“Plaintiff” or “BOTW”) filed the complaint in this action on February 15, 2011, alleging that Defendant Gerald R. Mollohan (“Defendant” or “Defendant Mollohan”), a former member of Plaintiff's organization, violated federal and state trademark laws by developing and using in commerce a mark that is confusingly similar to the collective membership mark Plaintiff uses to identify its motorcycle club. (Docket 1 at 1–3.) Plaintiff also claims that Defendant Mollohan is diluting its allegedly famous mark and engaging in “cyber-piracy.” ( Id. at 1.) The complaint seeks to enjoin Defendant from using the allegedly infringing mark, as well as compensatory and statutory damages. ( Id. at 12–15.) Also named as defendants alongside Defendant Mollohan are fifty John Doe defendants, which Plaintiff states are “persons to whom Gerald Mollohan sold to or allowed to use the trademark protected items belonging to Brothers of the Wheel.” ( Id. at 6.)

On March 4, 2011, Defendant Mollohan filed his first motion to dismiss, in which he argues: (1) that there is no evidence of actual confusion by the public between his mark and Plaintiff's mark; and (2) that while “[i]t may be true that there are some similarities in the two marks,” likelihood of confusion does not exist. (Docket 5 at 2–4.) On April 21, 2011, Magistrate Judge Stanley held a status conference and ordered Defendant to file an answer to the complaint by May 6, 2011. (Docket 11.) Instead, Defendant Mollohan filed a second motion to dismiss on May 5, 2011, which is nearly identical to his first motion. (Docket 13.) On June 2, 2011, Plaintiff filed a motion for default judgment, Docket 14, which Defendant Mollohan opposed via the “motion to deny plaintiff's motion for default judgment” that he filed on June 17, 2011, Docket 15. On July 19, 2011, Plaintiff filed its motion for summary judgment and permanent injunction. (Docket 17.). Magistrate Judge Stanley ordered Defendant Mollohan to respond to the motion by August 5, 2011. (Docket 18.) Defendant filed his response on August 5, 2011, Docket 19, and Plaintiff replied on August 10, 2011, Docket 21. Defendant Mollohan filed a sur-reply of sorts on August 18, 2011, which he titled “Defendant's Response to Plaintiff's Motion of August 3, 2011 [sic] Regarding Magistrate Stanley's ‘Order.’ ” (Docket 23.) Defendant Mollohan also filed a third motion to dismiss on August 5, 2011, Docket 20, and a fourth motion to dismiss on September 20, 2011, Docket 26. These two motions to dismiss are also largely identical in argument to one another. On September 6, 2011, the defendant filed a “Motion for Court Injunction(s),” wherein he alleges harassment on the part of Plaintiff and its members and requests that BOTW and its officers and members be forbidden from communicating with the defendants and from coming within one hundred yards of the defendants. (Docket 24.) On September 28, 2011, in the face of duplicative and counter-productive filings from both Plaintiff and Defendant Mollohan, Magistrate Judge Stanley stayed discovery and halted the filing of any additional motions until further notice. (Docket 29.) With the exception of objections to the PF & R and Plaintiff's response thereto, this order remains in effect, and the Court therefore presently considers only Magistrate Judge Stanley's PF & R, Defendant Mollohan's objections to the PF & R, and Plaintiff's response to Defendant's objections (as well as those filings that precede the stay order).

The PF & R recites facts from the complaint and the various filings by the parties. The relevant facts relied upon by Magistrate Judge Stanley are largely, if not wholly, unchallenged by either party in the objections and response. Furthermore, Defendant Mollohan was given several opportunities to challenge any facts presented by Plaintiff with evidentiary support, such as by affidavit, but he failed to do so.

In contrast, Plaintiff submitted two affidavits: one from its national vice president that, inter alia, verifies the complaint,

Magistrate Judge Stanley specifically advised Defendant Mollohan of the following:


Defendant Mollohan is advised that factual statements in affidavit [sic] submitted by the plaintiff will be accepted as true unless defendant Mollohan sets forth facts in his response indicating the existence of a genuine or actual dispute of material fact for trial. In the response, defendant Mollohan must set out either in his own affidavit or sworn statement, or the affidavits or sworn statements of other witnesses, specific facts that show that the plaintiff and defendant Mollohan actually disagree about one or more important facts present in this case. In the affidavits and exhibits, defendant Mollohan should address, as clearly as possible, the issues and facts stated in the Complaint and in the affidavits or other evidence submitted by the plaintiff.

Defendant Mollohan is also advised that a failure to respond to the motion may result in entry of summary judgment granting the relief sought in the Complaint. In preparing his responses, defendant Mollohan should be aware of the fact that a knowing assertion of a falsehood in order to avoid dismissal could, if proven, constitute perjury punishable by law.

Docket 18 at 1–2.

and one from an individual claimingactual confusion between Plaintiff's mark and Defendant Mollohan's mark.

Plaintiff attached an affidavit from its national vice president, Mr. Ray E. Carey, with its motion for summary judgment and permanent injunction. In pertinent part, the affidavit states the following:
After being duly sworn, Ray E. Carey states:


1. That he is the National Vice President of Brothers of the Wheel M.C. Executive Council, Inc.


2. That he has been associated with the Brothers of the Wheel Motorcycle Club since 1977.


3. That Brothers of the Wheel M.C. Executive Council, Inc. owns the trademark, name and logo “Brothers of the Wheel” and has never and has no intention of licensing, selling or otherwise permitting Gerald Mollohan, or anyone associated with him, so defendant Mollohan and anyone associated with him will never be able to meet the primary reason for the refusal by the United States Patent and Trademark Office to register defendant's mark, which is likelihood of confusion.


4. Brothers of the Wheel M.C. Executive Council, Inc. was the first to use and the first and only entity to trademark the name and logo until Mollohan's infringement.


5. Defendant Mollohan's illegal and unauthorized infringement of the Brothers of the Wheel M.C. Executive Council, Inc.'s trademark protected items has cost the Brothers of the Wheel M.C. Executive Council, Inc. membership dues, community goodwill and services $25,000 and to date, $9,500 in attorney fees plus court costs and service of process fees.


6. The Brothers of the Wheel M.C. Executive Council, Inc. will continue to suffer irreparable harm, especially on the internet, unless defendant Mollohan's infringement is stopped.


7. [A]ll of the members of the Brothers of the Wheel Motorcycle Club, which is operated by Brothers of the Wheel M.C. Executive Council, Inc. have worked hard for over 33 years for the club to have a positive image and to raise funds for charity.


8. The Brothers of the Wheel is neither an outlaw motorcycle club nor an outlaw motorcycle gang and aggressively seeks to obey the law and uphold its good image. The term “nomad” has a special meaning among outlaw motorcycle clubs or gangs. There is a violent outlaw motorcycle club by the name of Nomads in Australia. In the United States, the term “nomad” is descriptive of a club “enforcer” and has no allegiance to any particular club chapter.


9. AMA and non-outlaw motorcycle clubs like the Brothers of the Wheel do not have nomads.


10. All allegations in the Complaint are true and accurate to the best of his knowledge.

(Docket 17–1.)

(Dockets 17–1, 1–5.) Those facts are summarized from the PF & R as follows.

Exhibit 5 to Plaintiff's complaint includes email correspondence between Plaintiff's members and Mr. Bobby Brown of Aurora, Colorado. Mr. Brown had emailed Plaintiff on January 31, 2011:
I received some information through Linked In that you were accepting members into your Nomads Chapter. Is this correct and if so where do I need to go from here?


I really believe strongly in your philosophy and being from Morgantown originally, I am strongly drawn to your organization[.]

(Docket 1–5 at 5.) Plaintiff responded:
I'm sorry to say you have been misinformed. Although the BOTW MC is taking in new members, we have no Nomad chapter. There is however a former member using our name to try to start his own club. We are in the process of taking legal action to stop him from using our trademarks. I regret you have been put in the middle of this situation, but the truth is the “BOTW Nomad Chapter” exists mostly in one persons confused mind and on the internet. If you ever get back closer to the east coast feel free to come see us.

( Id.) Mr. Brown then replied, “[t]hank you very much for the clarification and I completely understand.... Thanks for information and I am sorry for the sh*t you all must be dealing with over this.” ( Id.)

Brothers of the Wheel is a motorcycle club that first began in 1977 and has chapters in West Virginia, Ohio, and Kentucky. According to the complaint, Plaintiff engages in fund-raising for charities, raising at least $150,000 per year for various charities. (Docket 1 at 2–3.) Plaintiff states that it has engaged in substantially exclusive and continuous use of the words “Brothers of the Wheel” and its composite marks for the motorcycle club since 1977, and that it has used its mark continuously since 1977. ( Id.) Plaintiff applied for trademark registration of a word mark “Brothers of the Wheel” and a corresponding design featuring those words on August 7, 2003. On February 15, 2005, the United States Patent and Trademark Office (“USPTO”) formally issued to Brothers of the Wheel M.C. Executive Council, Inc. the mark and assigned Registration Number 2926222. ( Id. at 3.) The trademark protects the name “Brothers of the Wheel M.C.” and the logo of the organization.

The by-laws of Plaintiff BOTW provide that the club retains ownership of the trademark-protected patch and items but grants a license to members and retirees to use the protected items. (Docket 1–3 at 8–10.) Defendant Mollohan was formerly a full member of Plaintiff. In accordance with Plaintiff's by-laws, Mollohan received permission to use items featuring the club's trademark and agreed to follow the by-laws as a condition of his membership. (Docket 1 at 3–4.) Defendant Mollohan retired from Plaintiff in 2000 and was given permission to use the trademarked protected items on a limited basis, again in accordance with the by-laws of the club. ( Id. at 4.) At some point following his retirement from Plaintiff, Defendant started his own motorcycle club, which he named “Brothers of the Wheel Nomads.” ( Id.) Plaintiff claims that Defendant Mollohan has been using the initials “BOTW” and the Brothers of the Wheel mark in derogation of his license to use the protected items and in violation of federal and state laws protecting trademarks. ( Id.)

The following are the respective marks of the parties, with Plaintiff's mark appearing on the first and Defendant Mollohan's marks appearing thereafter:

Defendant Mollohan's original application for trademark registration with the United States patent and Trademark Office (“USPTO”) featured an eagle with a battle axe in one talon and a depiction of the American flag in the other talon, much as Plaintiff's trademark features. In an effort to remedy the USPTO's examining attorney's concerns regarding the use of the American flag, Defendant Mollohan removed the flag and replaced it with a second battle axe in September 2011.


IMAGE


IMAGE

Magistrate Judge Stanley described Plaintiff's mark as follows:

On the left side of the eagle is a battle axe, and an American flag is on the right side. As used by the plaintiff in its patches, the outer circle containing “Brothers of the Wheel M.C.” has a white background, and the inner circle has a yellow background; the border that is in between the two consists of orange-colored chain links. See Trademark Documents for USPTO Registration No. 2926222, Section 8 and 15 filing of January 11, 2011, at 3.1
(Docket 31 at 5.) She described Defendant's (original) mark as follows:

On the left side of the eagle is an American flag, and a battle-axe is on the right side. The defendant's logo has a[n] all-yellow background; the border that is in between the inner and outer circles consists of black-colored chain links. See, e.g., Trademark Documents for USPTO Serial No. 85241480, Drawing filing of February 14, 2011.2
( Id. at 6.)

Defendant Mollohan has been using his mark in conjunction with several social networking web sites, and indeed, he continues to display his mark and the words “BOTW MC Nomads” on his personal Facebook account as of the issuance of this memorandum opinion and order. See Facebook—Chewy Mollohan, http:// www. facebook. com/ chewybotw? ref= ts (last visited September 28, 2012).

In addition, on September 20, 2012, Defendant Mollohan posted the following to his personal Facebook page, which indicates his ongoing operation of or involvement in a motorcycle club organized as “Brothers of the Wheel M.C. Nomads”:
Arizona BOTW M/C Nomads~Incorporated in the States of West Virginia & Washington ~ Motorcycle Club ~ Arizona Business Office Located in Buckeye just off I–10 and Watson Road.

Id.

Plaintiff's motion for summary judgment states that Defendant Mollohan is using its marks on several additional social networking websites, some of which were verified by Magistrate Judge Stanley and others of which were captured in print form and attached as exhibits to the complaint. Plaintiff also alleges in its complaint that Defendant Mollohan is selling merchandise bearing its trademark or a mark confusingly similar to its mark, and is licensing others to use the trademark. (Docket 1 at 3–6.) Plaintiff allegedly became aware of Mollohan's activities in October 2010. According to Plaintiff, Defendant Mollohan ignored a cease and desist letter that was sent to him, Docket 1–2 at 13, and instead expanded his use of the mark. Plaintiff additionally states that since it filed this suit, Defendant Mollohan chartered a corporation which uses the plaintiff's trademark. (Docket 15 at 5–8.)

Defendant Mollohan, in addition to representing himself in this Court, has pursued alternate avenues of vindicating his use of the mark. Defendant applied with the USPTO to trademark the name “Brothers of the Wheel” (USPTO Serial No. 85509063) and the (evolving) logo featuring those words and concentric circles with an eagle at its center (USPTO Serial No. 85241480). See generally USPTO Trademark Electronic Search System, available at http:// www. uspto. gov/ trademarks/ index. jsp (in TESS database, select “basic word mark search” and enter “brothers of the wheel”) (last visited September 28, 2012). Defendant's attempt to trademark the logo appearing above was first refused by the USPTO on May 23, 2011. The grounds for the refusal included the likelihood of confusion with Plaintiff's trademark, and the logo's impermissible use of the American flag. (Docket 31 at 10–11.) Revised applications to trademark the logo and requests for reconsideration submitted by the defendant were similarly denied on these grounds by the USPTO on July 14, 2011, and August 2, 2011. On September 22, 2011, the defendant filed an updated logo with the USPTO that added a battle axe in place of the American flag; however, this updated logo contained no changes intended to address the likelihood of confusion issue, despite the fact that prior USPTO correspondence to Defendant Mollohan contained specific suggested changes that might allow for approval of Mollohan's logo application. Most recently, on September 10, 2012, Mollohan's latest request for reconsideration by USPTO was denied, again due to the likelihood that his mark would cause confusion with Plaintiff's mark. Defendant Mollohan appears to have fared somewhat better in his efforts to trademark the standard character mark “Brothers of the Wheel.” This trademark was published to the Trademark Official Gazette for potential opposition on July 3, 2012. Although Plaintiff, by counsel, attempted to oppose the mark's registration, it appears that it failed to comply with the appropriate procedural rules for filing a proper notice of opposition, and consequently,the mark probably will be issued to Defendant Mollohan.

Of course, simple issuance of the registration to Defendant Mollohan does not mean he is immune from suit for infringing Plaintiff's identical word mark. Cf. Armstrong Paint & Varnish Works v. Nu–Enamel Corp., 305 U.S. 315, 322–23, 59 S.Ct. 191, 83 L.Ed. 195 (1938) (trademark registration creates no substantive rights, but it confers certain procedural advantages on the registrant). Nor does issuance of the mark mean that Plaintiff is without recourse in front of the USPTO. To the contrary, Plaintiff is fully capable of challenging Mollohan's word mark by petitioning the USPTO for cancellation of the mark or seeking statutory cancellation in federal court. See15 U.S.C. § 1119.

The complaint alleges the following specific causes of action. Count One alleges infringement of a registered mark, in violation of Section 32(1)(a) of the Lanham Act, 15 U.S.C. § 1114(1)(a). (Docket 1 at 6–7.) Count Two alleges false designation of origin, in violation of Section 43(a) of the Lanham Act, 15 U.S.C. § 1125(a). ( Id. at 7–9.) Count Three alleges trademark dilution by blurring, in violation of Section 43(c) of the Lanham Act, 15 U.S.C. § 1125(c). ( Id. at 9–10.) Count Four alleges cybersquatting, in violation of Section 43(d) of the Lanham Act, 15 U.S.C. § 1125(d). ( Id. at 10–11.) Count Five alleges an unspecified violation of West Virginia trademark law; it only cites to West Virginia Code Chapter 47, Article 2, and not a specific statutory section. ( Id. at 11.) Count Six requests a common law injunction restraining Defendant Mollohan's activities. ( Id. at 11–12.) Plaintiff requests various remedies in its complaint, including, inter alia: (1) actual or various statutory damages for Defendant's alleged cybersquatting; (2) an Order that Defendant cancel or transfer the domain name “botw.com”; (3) preliminary and permanent injunctions under 15 U.S.C. § 1116(a) enjoining the defendants, and anyone acting in concert with them, from using or imitating its mark; (4) damages under 15 U.S.C. § 1117(a); and (5) an Order under 15 U.S.C. § 1118 requiring that any items in the possession of the defendants that use or imitate its mark be delivered to the Court and destroyed. ( Id. at 12–15.) Plaintiff BOTW demands similar relief in its summary judgment briefing, including: (1) demands that Defendant Mollohan disclose the entity that made the items bearing the BOTW mark and the individuals who became involved with Defendant's “Nomads” organization; (2) termination of any entity with the name Brothers of the Wheel–Nomads; (3) relinquishment to Plaintiff of any monies that Defendant received from Brothers of the Wheel–Nomads; and (4) a penalty of $1,000 per day for each violation and each day that the defendants fail to comply with the Court's judgment. (Docket 17 at 23–24.)

II. DISCUSSION

The Court is not required to review, under a de novo or any other standard, the factual or legal conclusions of the magistrate judge as to those portions of the findings or recommendation to which no objections are addressed. Thomas v. Arn, 474 U.S. 140, 150, 106 S.Ct. 466, 88 L.Ed.2d 435 (1985). Failure to file timely objections constitutes a waiver of de novo review. 28 U.S.C. § 636(b)(1); see also Snyder v. Ridenour, 889 F.2d 1363, 1366 (4th Cir.1989); United States v. Schronce, 727 F.2d 91, 94 (4th Cir.1984). In addition, this Court need not conduct a de novo review when a party “makes general and conclusory objections that do not direct the Court to a specific error in the Magistrate's proposed findings and recommendations.” Orpiano v. Johnson, 687 F.2d 44, 47 (4th Cir.1982).

In the PF & R, Magistrate Judge Stanley recommended to this Court that the motions to dismiss be granted as to Counts III, IV, V, and VI of the complaint. (Docket 31 at 28–33.) Specifically, the PF & R recommends granting the motions on the following bases: (1) as to Count III of the complaint, because the BOTW trademark is not “famous,” as required to sustain a cause of action for dilution of a mark by blurring in violation of 15 U.S.C. § 1125(c); (2) as to Count IV of the complaint, because Defendant Mollohan has not registered or used a domain name that is confusingly similar to the BOTW mark, as required to sustain a cause of action for federal cybersquatting in violation of 15 U.S.C. § 1125(d); (3) as to Counts V and VI of the complaint, because the complaint fails to satisfy the applicable pleading standards set forth in Bell Atlantic Corp. v. Twombly, 550 U.S. 544, 127 S.Ct. 1955, 167 L.Ed.2d 929 (2007) and Ashcroft v. Iqbal, 556 U.S. 662, 129 S.Ct. 1937, 173 L.Ed.2d 868 (2009). Magistrate Judge Stanley also recommended denying Plaintiff's motion for default judgment and granting Defendant Mollohan's motion to deny default judgment because at least one motion to dismiss the complaint remains pending. (Docket 31 at 33–34.) Neither party has objected to the above recommendations in the PF & R, and the PF & R is therefore ADOPTED in full as to its recommendations on the motions to dismiss and the motions related to default judgment. Accordingly, the motions to dismiss [Dockets 5, 13, 20, 26] are hereby GRANTED as to Counts III through VI; the motion for default judgment [Docket 14] is DENIED; and the motion to deny the motion for default judgment [Docket 15] is GRANTED.

Defendant Mollohan's objections are largely predicated on his apparent misunderstanding of the limited license he was granted to use items bearing Plaintiff's trademark by operation of Plaintiff's by-laws and by virtue of his former membership in the club. Still other of his objections relate to matters irrelevant to the Magistrate Judge's recommendations, and indeed to this case at all.

In all, Defendant Mollohan submitted eighty-two pages of objections, and many of those objections related to factual matters that have no bearing on the disposition of this case. Only those objections directed to dispositive portions of the PF & R and which set forth coherent opposition will be addressed below.

For example, the first objection to the PF & R is that Defendant Mollohan is actively working with the USPTO to remedy any deficiencies in his trademark application and obtain rights in his mark, although Defendant claims that the PF & R “allude[s] that Defendant has not responded to the [USPTO] Office Action.” (Docket 54 at 2–3.) However, the PF & R's analysis and recommendation on Counts I and II did not rely on any finding related to Defendant's reaction to the USPTO's repeated denials of his trademark application, and this objection is therefore irrelevant.


Other objections include unsubstantiated allegations that Plaintiffs do not engage in charitable activities as they claim, that Plaintiffs are actively “smearing” Defendant Mollohan on their club website, and that the Brown affidavit, see supra note 4, was motivated by the affiant's feelings of rejection after Defendant Mollohan refused to accept him as a member of the “BOTW Nomads” club. (Docket 54 at 19–20, 31–33.)

Defendant Mollohan objects that all references to his “Nomads” organization have been removed from the internet, and therefore much of the recommended relief has been mooted. (Docket 54 at 3.) However, as remarked on above, this statement is incorrect, at least presently. Defendant Mollohan's personal Facebook page features multiple references to the “Brothers of the Wheel Nomads” club, including a rendition of the logo at issue in the present litigation. The objection is therefore

OVERRULED, and Defendant Mollohan is advised that any further misinformation to the Court, if found to be made intentionally, may lead to penalties more serious than a civil judgment for monetary damages.

Defendant Mollohan's next objection is worth reproducing verbatim:

3. Further, the Defendant makes reference to the very relevant remarks of Magistrate Judge Stanley in the last paragraph on page # 2 of her “Finding” which states: “The By–Laws of the Plaintiff provide that the club retains ownership of the trademark-protected patch (which is a collective membership mark) and items and licenses or gives permission to members are retirees to use the protected items.[”] Magistrate Judge Stanley then refers to the Plaintiff's club By–Laws. It is the opinion of the Defendant that this statement made by Magistrate Judge Stanley confirms that Defendant Mollohan is a retiree of the Plaintiff's organization (Brothers of the Wheel Motorcycle Club) and thus received the permission of the Plaintiff upon his retirement in 2000 to use the Plaintiff's collective membership mark “for life” as stated in the Plaintiff's By–Laws.
(Docket 54 at 3–4.) This objection reveals that Defendant Mollohan misapprehends the nature of the license he has been granted by Plaintiff's by-laws. The by-laws, although not a model of clarity, tend to demonstrate that Plaintiff intended that its trademark and all items bearing on that trademark remain the sole property of the club.

The Court cannot locate, nor can Defendant Mollohan produce, a provision of the by-laws that grants him a license to reproduce Plaintiff's trademark or a mark similar to it. In fact, the by-laws discourage reproducing Plaintiff's trademark: “Anyone found guilty of duplicating the Club colors will face possible termination of membership.” (Docket 54–5 at 12.) Contrary to Defendant Mollohan's objection, the Court FINDS that Magistrate Judge Stanley's interpretation of the by-laws is correct: Plaintiff retains ownership of its mark and all items bearing the mark, and the club permits members and those retirees in good standing to retain possession of certain items bearing the mark, subject to myriad conditions. Nothing in the by-laws alters the application of federal trademark laws to this case.

For example, both the 2000 and 2012 by-laws provide: “Anyone who has relinquished membership will return his/her colors at that time along with any properties owed to the Club and shall forfeit any properties that he has given to the Club.” (Docket 1–3 at 8 and 29.) Also, the by-laws state: “Any retired member who decides to join another club and chooses to wear that club's colors shall put away his retired Brothers of the Wheel patch permanently. No member will be allowed to serve two (2) clubs or fly two (2) different patches simultaneously.” ( Id. at 9, 30.)

The objection is OVERRULED.

Defendant Mollohan's mistaken reading of the by-laws is evident in other objections to the PF & R. For example, Defendant Mollohan argues that Plaintiff prints its mark in many places and permits its members to get tattoos of the mark, allegedly evidencing Plaintiff's intent to permit unfettered use of the mark by its members or retirees. This argument has no foundation in the record, and it misses the basic policy underlying trademark law: to protect the public's association of a particular good or service with a specific mark symbolizing the originator of the good or service. Plaintiff is not harmed by its mark appearing on a wide swath of clothing and apparel, provided the mark continues to conjure Plaintiff's club in the minds of the public. Instead, it harms Plaintiff for another individual, in this case Defendant Mollohan, to pass off his goods or services as those of Plaintiff's, which may occur if Mollohan uses a mark that is confusingly similar to Plaintiff's in promoting his “Nomads” club.


A parallel example may help illustrate the point. One is permitted to wear a t-shirt bearing the word “Nike” and the unique Nike “swoosh,” but he may not form a company called “Nike footwear” or use a mark confusingly similar to the swoosh. The former use does nothing to impair the public's association of the Nike brand with its product; the latter us does. In this case, the use of Plaintiff's mark as an indicator of Plaintiff's club does nothing to harm Plaintiff, although the by-laws may purport to restrict some such uses (for example, who can wear what apparel and when). However, Defendant Mollohan's use of a mark similar to Plaintiff's to signify his unaffiliated motorcycle club may confuse members of the public on the source of any services the parties render.

Next, Defendant Mollohan objects that there exist other motorcycle clubs bearing the name “Brothers of the Wheel,” and he specifically cites one club in Indiana. (Docket 54 at 10–11.) To the extent Mollohan is arguing that Plaintiff should not have been issued its trademark, he fails to set forth any information that would permit the Court to make such a determination (such as the date of first use in commerce and the geographic scope of the Indiana club's use). Instead, it appears that Mollohan is attempting to establish that the term “Brothers of the Wheel” is a generic term for motorcycle clubs across the globe. Again, however, Defendant fails to present anything more than bare allegations that other clubs exist and a screen shot of an unidentifiable webpage bearing the words “Brothers of the Wheel MC of Anderson Under Construction,” two photos of men that appear to be bikers, and no other substantive information. (Docket 54–4 at 2.) Without more, the Court is unable to discern whether other clubs going by the name “Brothers of the Wheel” exist in the United States. Further, as Plaintiff is the owner of a registered trademark for the words “Brothers of the Wheel MC,” it is presumed to be the rightful owner of the word mark and therefore entitled to exclusive use of the mark. See15 U.S.C. § 1115(a). The alleged existence of other motorcycle clubs going by the same name as Plaintiff does nothing to diminish Plaintiff's right to relief in this case.

In the alternative, Defendant Mollohan may be suggesting that Plaintiff's remedy for possible infringement is limited to the territory in which it operates. In this case, it appears that Plaintiff operates in Kentucky, Ohio, and West Virginia, and accordingly, although its federal trademark registration entitles Plaintiff to nationwide priority of use, the injunctive remedy of which Plaintiff may avail itself is indeed limited to the geographic area in which it operates. In support of this rule, the Fourth Circuit has stated as follows:

Under the Lanham Act, the senior owner of a federal registration has superior priority over all junior users, but a court will enjoin the junior user only if the registrant is likely to enter, or has entered, the junior user's trade territory. As a leading commentator has explained, “the registrant has a nationwide right, but the injunctive remedy does not ripen until the registrant shows a likelihood of entry into the disputed territory.... [The junior user's] use of the mark can continue only so long as the federal registrant remains outside the market area.” 2 J. Thomas McCarthy, McCarthy on Trademarks § 26.14 [1] (3d ed.1992) (emphasis in original) (citing Dawn Donut Co. v. Hart's Food Stores, Inc., 267 F.2d 358 (2d Cir.1959)). This Court applied this rule in Armand's Subway, Inc. v. Doctor's Associates, Inc., 604 F.2d 849, 849–50 (4th Cir.1979), in which the court reasoned:

After the Lanham Act, nationwide protection was extended to registered marks, regardless of the area in which the registrant actually used the mark, because under 15 U.S.C. 1072 registration constituted constructive notice to competing users. Dawn Donut Co., 267 F.2d at 362. However, as held in that case, the protection is only potential in areas where the registrant in fact does not do business. A competing user could use the mark there until the registrant extended its business to the area. Thereupon the registrant would be entitled to exclusive use of the mark and to injunctive relief against its continued use by prior users in that area. Id. at 360, 365.

From this reasoning, the court concluded that “in no case would [the party alleging infringement] be entitled to injunctive relief except in the area actually penetrated by [that party].” Id. at 851.
Emergency One, Inc. v. Am. Fire Eagle Engine Co., 332 F.3d 264, 268–69 (4th Cir.2003). Accordingly, the mandatory injunction Plaintiff seeks will be limited to the geographic territory which it has actually penetrated—which appears to be limited to the states of West Virginia, Ohio, and Kentucky.

Defendant Mollohan next argues that no colors are mentioned in Plaintiff's trademark registration, and the PF & R therefore erroneously considered the similarity of the colors used in Plaintiff's logo to those used in Defendant Mollohan's logo in assessing the merits of Counts I and II. (Docket 54 at 15.) After reviewing Plaintiff's trademark registration, the Court must agree with Defendant Mollohan that the PF & R erroneously considers coloration in Plaintiff's mark when it analyzes the similarity of the two marks. However, the error is inconsequential for two reasons. First, Plaintiff's trademark registration may not include and lay claim to colors, but the mark may very well feature the coloration Magistrate Judge Stanley considered. For purposes of Count II, which does not require trademark registration at all, the Court is fully able to consider the mark as Plaintiff uses it, not simply as it is registered. Second, even as to Count I, in considering the similarity of the marks without regard to color, the outcome is much the same. Both marks feature concentric circles separated by motorcycle chains; both marks contain an eagle, wings spread, at their center; the eagle in both marks clutches an American flag in one talon and a battle axe in the other talon; and both marks feature the words “Brothers of the Wheel” in their outermost circle, with the words appearing at the same locations. In light of these shared features, which account for the bulk of the marks,

the Court has no trouble concluding that the marks are substantially similar to one another and remain likely to confuse the public, as Magistrate Judge Stanley concluded in the PF & R. Defendant Mollohan next raises an objection that was addressed and dispatched in the PF & R—that Plaintiff's mark is invalid due to its depiction of an American flag. (Docket 54 at 15–16.) Defendant's objection relies on 15 U.S.C. § 1052(b), which provides:

From the Court's review, it appears that the only distinctions between the marks are that Defendant Mollohan changed the typeface of the words “Brothers of the Wheel,” switched the locations of the flag and the axe, and removed the scales located above the eagle's head in Plaintiff's mark. These alterations are extremely minimal.

No trademark by which the goods of the applicant may be distinguished from the goods of others shall be refused registration on the principal register because of its nature unless it ... [c]onsists of or comprises the flag or coat of arms or other insignia of the United States or of any State or municipality, ... or any simulation thereof.
As Magistrate Judge Stanley aptly explained, however, the inclusion of a portion of the American flag does not always disqualify a trademark from registration. The USPTO's trademark examination manual contains the following guideline:

Marks containing elements of flags in a stylized or incomplete form are not refused under [15 U.S.C. § 1052(b) ]. The mere presence of some significant elements of flags, such as stars and stripes (U.S. flag) or a maple leaf (Canadian flag), does not necessarily warrant a refusal. If the flag design fits one of the following scenarios, the examining attorney should not refuse registration under [§ 1052(b) ]:

• The flag design is used to form a letter, number, or design.

• The flag is substantially obscured by words or designs.

• The design is not in a shape normally seen in flags.

• The flag design appears in a color different from that normally used in the national flag.

• A significant feature is missing or changed.
U.S. Dept. of Commerce, Patent and Trademark Office, Trademark Manual of Examining Procedure § 1204.01(b) (8th ed. October 2011). Based on her analysis of the above standard and Plaintiff's mark, Magistrate Judge Stanley concluded that the last scenario applies:

The American flag contained in the plaintiff's registered mark has significant features that are missing or changed: it has a square shape, there are no stars, and there are less than thirteen stripes. Due to this compliance with [the manual], the flag does not violate Section 1052(b).
(Docket 31 at 21–22.) Magistrate Judge Stanley also concluded that the USPTO's determination that Plaintiff's mark is eligible for registration is entitled to some degree of deference. ( Id. at 22.) Defendant Mollohan raises no objection to rebut the Magistrate Judge's analysis of the validity of Plaintiff's mark in light of the guidance supplied by the USPTO's manual. Instead, Mollohan regurgitates the very basic argument that if his mark was rejected for including a rendition of the American flag, so should Plaintiff's mark be invalidated.

The Court is in agreement with the Magistrate Judge on this issue, and the objection is therefore OVERRULED. Straightforward application of the manual to Plaintiff's mark in this case yields the result reached by the Magistrate Judge.

Defendant Mollohan also argues that the USPTO is undertaking an investigation of Plaintiff's mark regarding the American flag. He states that “a final decision is coming,” and that there is “a very strong likelihood” that Plaintiff's mark will be cancelled, thus mooting this case. First, there is nothing to substantiate Defendant's claim that Plaintiff's mark is under review and will be cancelled. According to USPTO's records as of the date of this opinion and order, no review has been initiated. Furthermore, as Magistrate Judge Stanley makes clear, Count II does not depend on a mark's registration with the USPTO, so this objection is wholly irrelevant as to Count II. (Docket 21 at 28.)

Defendant Mollohan next objects that Plaintiff's mark has not gained secondary meaning in the relevant market, and therefore, it cannot state a claim for infringement (Count I) or false designation of origin (Count II). (Docket 54 at 39–43.) This objection overlooks the conclusion in the PF & R that Plaintiff's mark is suggestive rather than merely descriptive. In the realm of federal trademark law, suggestive, arbitrary, or fanciful marks are treated as inherently distinctive and are therefore afforded protection. See Two Pesos, Inc. v. Taco Cabana, Inc., 505 U.S. 763, 768–69, 112 S.Ct. 2753, 120 L.Ed.2d 615 (1992). Generic marks, or marks that merely identify the “genus” of which a product is a particular “species,” are entitled to no protection. See id. Descriptive marks, or those marks that simply describe a feature or features of a mark, are not inherently distinctive, but they may be entitled to protection if the mark holder can demonstrate “secondary meaning,” or that the public associates its descriptive mark with its product. Id.

Taking the objection in the manner most beneficial to Defendant Mollohan, he appears to argue that the PF & R was incorrect to conclude that Plaintiff's mark was suggestive and instead urges the Court to find that Plaintiff's mark is a descriptive mark that has acquired no secondary meaning. The Fourth Circuit summarized the definitions of “suggestive mark” and “descriptive mark” as follows:

Suggestive marks, which are also inherently distinctive, do not describe a product's features but merely suggests them. Retail Servs., Inc. v. Freebies Pub'g, 364 F.3d 535, 538 (4th Cir.2004). In other words, the exercise of some imagination is required to associate a suggestive mark with the product. Id. Examples of suggestive marks are “Coppertone®, Orange Crush®, and Playboy®.” Sara Lee Corp. v. Kayser–Roth Corp., 81 F.3d 455, 464 (4th Cir.1996).

Descriptive marks define a particular characteristic of the product in a way that does not require any exercise of the imagination. Retail Servs., 364 F.3d at 538. Examples of descriptive marks include “After Tan post-tanning lotion” and “5 Minute glue.” Sara Lee, 81 F.3d at 464.
George & Co. LLC v. Imagination Entertainment Ltd., 575 F.3d 383, 394 (4th Cir.2009). The Court concludes, as did the Magistrate Judge, that the word mark “Brothers of the Wheel” is a suggestive mark for a motorcycle club because it requires “some imagination ... to associate [the mark] with the product.” See Retail Servs., 364 F.3d at 538. As such, the mark is inherently distinctive by law and no secondary meaning need be established in order for Plaintiff to prevail. The objection is OVERRULED.

Defendant Mollohan also raises two objections

related to the relief sought by Plaintiff. First, Mollohan states that he never registered the domain name “botw.com,” and he is therefore unable to relinquish it, as sought by Plaintiffs. The Court confirmed that the domain name “botw.com” belongs to a company doing business as “Bank of the West,” which appears unaffiliated with Defendant's “Nomads” club. Further, the cybersquatting claim has been dismissed, so no relief sought by Plaintiffs that relies on that claim (which forfeiture of the “botw.com” domain name does) may be awarded. Second, Defendant Mollohan states that he has derived no financial benefit from his use of the mark, and therefore, no actual damages should be awarded. In the PF & R, Magistrate Judge Stanley recommends awarding Plaintiff actual damages, but she also states: “Rather than propose a specific amount, the undersigned recommends that the parties be required to submit more detailed statements of profits, losses, and costs to the presiding District Judge before a damages award is calculated.” (Docket 31 at 56.) Because there is a discrepancy between the amount claimed by Plaintiffs in the affidavit of its national vice-president, see supra note 3, and Defendant Mollohan in his objections, the Court will ADOPT Magistrate Judge Stanley's recommendation on the award of actual damages. Within thirty days, the parties are to submit to the Court a full and detailed accounting of the amounts of profits, losses, and costs attributable to Defendant Mollohan's use of the mark. In lieu of the accounting, and in recognition of Plaintiff's apparent abandonment of actual money damages in its response to Mollohan's objections, Plaintiff may submit a notice that it no longer seeks money damages.

Defendant Mollohan also states that he is financially and emotionally unable to cope with a money judgment against him. This objection, to the extent it may be classified as such, is not relevant to the Court's analysis of Plaintiff's right to relief.

This suggestion is based on a representation from Plaintiff's attorney to the Court, albeit in an improper setting. Plaintiff's attorney made several attempts to communicate ex parte with the Court and Court staff in chambers. This contact is highly inappropriate, especially given the pro se status of Defendant Mollohan. The Court and chambers staff are unable to provide legal assistance to parties or their counsel, and a practicing attorney should know better than to solicit such advice from the Court. To be clear, in issuing this opinion, the Court has relied solely on the record as it appears in the electronic case filing system, and no consideration was given to any matter not appearing in the record.

Finally, Defendant Mollohan makes several objections that are relevant only to claims on which his motions to dismiss were granted. For example, he argues that Plaintiff's mark is not a “famous” mark, and therefore a cause of action for dilution by blurring cannot be maintained. Magistrate Judge Stanley made exactly this finding in her PF & R. Defendant Mollohan also argues that Plaintiffs cannot demonstrate bad faith, as required to state a claim for cybersquatting (Count IV). Again, Magistrate Judge Stanley recommended dismissing the relevant count of Plaintiff's complaint, though for other reasons, and the objection is therefore irrelevant.

III. CONCLUSION

Pursuant to the foregoing discussion: (1) the PF & R [Docket 31] is ADOPTED; (2) the motions to dismiss [Dockets 5, 13, 20, 26] are GRANTED as to Counts III, IV, V, and VI; (3) the motion for default judgment [Docket 14] is DENIED; (4) the motion to deny the motion for default judgment [Docket 15] is GRANTED: and (5) the motion for summary judgment [Docket 17] is GRANTED. Defendant Mollohan's motion for entry of injunction [Docket 24] is DENIED AS MOOT.

Furthermore, the Court FINDS, as did the Magistrate Judge, that all four of the requirements for the issuance of an injunction

are present in this case:

Those requirements are: (1) that the party seeking the injunction has suffered an irreparable injury; (2) remedies available at law are inadequate; (3) the balance of the hardships favors the party seeking the injunction; and (4) the public interest would not be disserved by the injunction.” PBM Prods., LLC v. Mead Johnson & Co., 639 F.3d 111, 126 (4th Cir.2011) (citing eBay, Inc. v. MercExchange, 547 U.S. 388, 391, 126 S.Ct. 1837, 164 L.Ed.2d 641 (2006)).

First, the plaintiff has satisfied the irreparable injury requirement. There is evidence of actual confusion, as stated earlier; it has suffered monetary losses, as testified to in the affidavit of Mr. Carey and not denied by the defendant; and its mark and association have become associated with the ne'er-do-well community of motorcycle nomads. There is also an inadequate remedy at law, as it is evident that the defendant has no intention of ceasing his infringing behavior. The balance of hardships also falls on the plaintiff's side. It is the senior user of the mark, and has spent decades building up its name and reputation; any losses suffered by the defendant are his own fault, especially after he admittedly used the plaintiff's mark as his inspiration. The public would also not be disserved by the issuance of an injunction against the defendant.
(Docket 31 at 52–53.) Further, it is apparent to the Court that Defendant Mollohan was aware of Plaintiff's logo and word mark, and his subsequent use of each was therefore in bad faith.

The parties are DIRECTED to proceed as follows:

• Defendant Mollohan is ORDERED to cease use of the protected logo featuring concentric circles with an eagle clutching battle axes at its center to identify a motorcycle club organized or operating in Ohio, West Virginia, or Kentucky.

• Defendant Mollohan is further ORDERED to cease using the word mark “Brothers of the Wheel” or the acronym “BOTW” to identify the motorcycle club he incorporated in West Virginia and apparently operates in a number of states, to the extent the mark is used in Plaintiff's area of operation—that is, Kentucky, West Virginia, and Ohio.

• Defendant Mollohan is ORDERED to dissolve any business entity organized in West Virginia, Kentucky, or Ohio bearing the name “Brothers of the Wheel.”

• Defendant Mollohan is ORDERED to submit to the Court within thirty days of the entry of this order a report detailing his compliance with its requirements. Failure to submit a report may lead to the imposition of sanctions, including monetary fines or imprisonment.

• The parties are ORDERED to submit to the Court within thirty days of the entry of this order a report setting forth in detail any profits Defendant received from the infringement, any damages sustained by Plaintiff as a result of the infringement, and the costs of the action, including attorney's fees.

• The Magistrate Judge recommended an award of both treble damages and attorney's fees, and the Court ADOPTS that recommendation. However, no amount of damages will be ordered until the accounting of profits, losses, and costs and fees is received and evaluated.

IT IS SO ORDERED.

The Court DIRECTS the Clerk to send a copy of this Order to counsel of record and any unrepresented party.

PROPOSED FINDING AND RECOMMENDATION

MARY E. STANLEY, United States Magistrate Judge.

Pending before the Court are the motions to dismiss [ECF Nos. 5, 13, 20, & 26] filed by defendant Gerald R. Mollohan (hereinafter “the defendant”), the plaintiff's motion for default judgment [ECF No. 14] and the defendant's motion to deny plaintiff's motion for default judgment [ECF No. 15], the plaintiff's motion for summary judgment and permanent injunction [ECF No. 17], and the defendant's motion for court injunction(s) [ECF No. 24].

FACTUAL BACKGROUND

The instant civil action was filed on February 15, 2011. In its Complaint, ECF No. 1, the plaintiff alleges various violations of federal and state trademark law by the defendant, and requests an injunctionagainst such behavior and an award of damages. The following facts come from the plaintiff's Complaint, motion for summary judgment, and various exhibits attached to those filings, as the defendant, who is proceeding pro se, has largely presented no factual information of his own.

The plaintiff is a motorcycle club that first began in 1977 and has since incorporated. It currently has chapters in West Virginia, Ohio, and Kentucky. It states that its activities include self-promotional activities, promotion of motorcycle safety, fund-raising for charities, and recreational rides for its members; according to its Complaint, the plaintiff raises at least $150,000 per year for various charities. The plaintiff also states that it is an American Motorcyclist Association (“AMA”) motorcycle club; this is an important distinction, as the plaintiff notes that the law enforcement community generally views non-AMA motorcycle clubs as outlaw motorcycle gangs.

The plaintiff states that it has engaged in substantially exclusive and continuous use of the words “Brothers of the Wheel” and its composite marks for the motorcycle club since 1977, and that it has used its mark continuously since 1977. It applied for trademark registration on August 7, 2003, for its logo and patch. On February 15, 2005, the United States Patent and Trademark Office (“USPTO”) formally issued to Brothers of the Wheel M.C. Executive Council, Inc. the mark and assigned Registration Number: 2926222. The trademark protects the name “Brothers of the Wheel M.C.” and the logo of the organization.

The By-laws of the plaintiff provide that the club retains ownership of the trademark-protected patch and items and licenses or gives permission to members and retirees to use the protected items. See generally ECF No. 1, ex. 3 (the plaintiff's respective bylaws for the years 2000 and 2010).

The defendant was formerly a full member of the plaintiff. In accordance with the plaintiff's By-laws, as a member he apparently received permission to use the plaintiff's trademarked materials and agreed to follow the By-laws as a condition of his membership. The defendant retired from the plaintiff in the year 2000 and was given permission to use the trademarked protected items on a limited basis, again in accordance with the By-laws of the club.

At some point following his retirement from the plaintiff, the defendant started his own motorcycle club, which he named “Brothers of the Wheel Nomads.” The plaintiff claims that the defendant has been using the initials “BOTW” and the Brothers of the Wheel mark in derogation of his license to use the protected items and in violation of the Federal laws protecting trademarks. The defendant's use of the term “Nomads” is also particularly displeasing to the plaintiff, as within the motorcycle community that word refers to “outlaw” motorcycle clubs/gangs and enforcers unaffiliated with any specific motorcycle club chapter.

The plaintiff's trademarked logo:


IMAGE

ECF No. 1, ex. 2 at 1. On the left side of the eagle is a battle-axe, and an American flag is on the right side. As used by the plaintiff in its patches, the outer circle containing “Brothers of the Wheel M.C.” has a white background, and the inner circle has a yellow background; the border that is in between the two consists of orange-colored chain links. See Trademark Documents for USPTO Registration No. 2926222, Section 8 and 15 filing of January 11, 2011, at 3.



Available at http:// tdr. uspto. gov/ jsp/ Document View Page. jsp? 2926222/ 8152011011 n 2124138/ Section %?208 %?20and %?2015/ 4/ 11– Jan– 2011/ rn/ false # p=3.

The logo used by the defendant:


IMAGE

ECF No. 1, ex. 5 at 6. On the left side of the eagle is an American flag, and a battle-axe is on the right side. The defendant's logo has a all-yellow background; the border that is in between the inner and outer circles consists of black-colored chain links. See, e.g., Trademark Documents for USPTO Serial No. 85241480, Drawing filing of February 14, 2011.



Available at http:// tdr. uspto. gov/ jsp/ Document View Page. jsp? 85241480/ DRW 20110217073216/ Drawing/ 1/ 14– Feb– 2011/ sn/ false# p=1

The defendant has apparently been using the mark in conjunction with several web sites. The plaintiff's motion for summary judgment states that the defendant is using its marks on a Myspace.com profile. An exhibit to its complaint, ECF No. 1 at ex. 5, contains a print-out from profiles on Myspace and Linkedin.com that use the plaintiff's marks. The Myspace profile is named “Brothers of the Wheel Motorcycle Club,” with the internet address “www. myspace. com/ brothersof thewheelmc.” Id. at 4. As provided in the plaintiff's exhibit, the defendant's profile on the Linkedin social networking site describes him, inter alia, as the “National & International Chapter Organizer/Recruiter” for “Brothers of the Wheel MC Nomads.” This profile has the internet address www. linkedin. com/ jerrymollohon. Id. at 1–4. This exhibit also contains the internet addresses to other websites where the defendant's version of the plaintiff's mark appears.

• http:// www. facebook. com/ shep. botw? sk= info (link inoperative)

• http:// www. myspace. com/ chewybotw (this is apparently the personal Myspace profile of the defendant, as his nickname is “Chewy,” see ECF No. 1 at ex. 4, 1; the profile photograph consistsof the defendant's version of the plaintiff's mark)

• http:// tweetree. com/ api/ user_ timeline/ Chewybotw? page= 1 (apparently a rendition of the defendant's Twitter profile; it contains several photos and graphics containing the defendant's version of the plaintiff's mark)

• http:// www. facebook. com/ posted. php? id= 134419833236569 (inoperative)

• http:// km- kh. hi 5. com/ friend/ p 497709801 —Chewy_ BOTW% 20MC% 20 No mad—html (an apparent social network profile with the title “Chewy BOTW MC Nomad”

• http:// www. leatherneck. com/ forums/ member. php? u= 15048 (the defendant's apparent profile on a social network website intended for United States Marine Corps veterans; the profile lists the last name “BOTW MC Nomad,” and contains assorted photographs that contain, in part, the defendant's version of the plaintiff's mark.

The plaintiff's exhibit also includes the internet address http:// twitter. com/ Chewybotw, which is apparently the defendant's profile on the social network Twitter. This profile contains the description “BROTHERS OF THE WHEEL M.C., INC. ~ INCORPORATED IN WASHINGTON & WEST VIRGINIA, U.S.A. ~ ORGANIZING IN MEXICO & GERMANY ~” (caps and italics in original), and images containing the defendant's alleged rendition of the plaintiff's logo.

The Twitter profile contains a link to http:// www. wix. com/ botwnomads/ brothersof thewheelmcinc, described via footnote.

When the undersigned examined this Twitter account, it contained “tweets” frequently involving the defendant's version of the Brothers of the Wheel, as demonstrated by the below samples:

This link consists as a website for “Brothers of the Wheel M.C., Inc.”; it contains the defendant's alleged use of the plaintiff's logo, and contains the description “INCORPORATED IN THE USA WASHINGTON & WEST VIRGINIA, WITH MEMBERSHIP WORLD–WIDE.”

• Tweet of October 15, 2011: “BROTHERS OF THE WHEEL M/C LOS ANGELES NOW ORGANIZING IN VENICE BEACH (have contact there for those wanting more details: [redacted] )”


http:// twitter. com/# !/Chewybotw/status/12538957 6931000321

• Tweet of October 12, 2011: “BOTW M/C NOMADS CHAPTERS IN ARIZONA, NEVADA, UTAH—now organizing ( [redacted] ) Group on fb For Details or e-mail [redacted]”


http:// twitter. com/# !/Chewybotw/status/12431239 0505480192

• Tweet of October 12, 2011: “BOTW M/C COAL MINER CHAPTERS NOW ORGANIZING ....[redacted] http:// botwmcnomad coalminers. moonfruit. com/ # ”


http:// twitter. com/# !/Chewybotw/status/12411513 5609573377

• Tweet of September 26, 2011: “BROTHERS OF THE WHEEL BOONE COUNTY & BROTHERS OF THE WHEEL KANAWHA COUNTY added on facebook by BOTW M/C NOMADS ~ post your pictures~”


http:// twitter. com/# !/Chewybotw/status/1185017154 97590784

• Tweet of September 22, 2011: “Brothers of the Wheel Manzanillo, Colima—Now organizing (hermanos de la rueda de Manzanillo, Colina—ahora la organización)”


http:// twitter. com/# !/Chewybotw/status/1168350428 01623040

• Tweet of September 20, 2011: “BROTHERS OF THE WHEEL MC NOMADS CHAPTER NOW ORGANIZING IN GERMANY ~ INTERESTED INDIVIDUALS SHOULD CONTACT: [redacted]”


http:// twitter. com/# !/Chewybotw/status/1161259059 01985792

Exhibit 5 to the plaintiff's Complaint also includes email correspondence between the plaintiff and Mr. Bobby Brown of Aurora, Colorado. Mr. Brown had emailed the plaintiff on January 31, 2011:

I received some information through Linked In that you were accepting members into your Nomads Chapter. Is this correct and if so where do I need to go from here? I really believe strongly in your philosophy and being from Morgantown originally, I am strongly drawn to your organization[.]
ECF No. 1, ex. 5 at 5. The plaintiff responded:

I'm sorry to say you have been misinformed. Although the BOTW MC is taking in new members, we have no Nomad chapter. There is however a former member using our name to try to start his own club. We are in the process of taking legal action to stop him from using our trademarks. I regret you have been put in the middle of this situation, but the truth is the “BOTW Nomad Chapter” exists mostly in one persons confused mind and on the internet. If you ever get back closer to the east coast feel free to come see us.
Id. Mr. Brown then replied, “[t]hank you very much for the clarification and I completely understand.... Thanks for information and I am sorry for the sh*t you all must be dealing with over this.” Id.

The plaintiff also alleges in its Complaint that the defendant is selling merchandise with its trademark, and is licensing others to use the trademark. The John Does who are also defendants in this action “are any person or persons to whom [the defendant] sold to or allowed to use the trademark protected items belonging to the plaintiff.” ECF No. 1 at 6.

The plaintiff states that it became aware of the defendant's activities in October 2010. According to the plaintiff, the defendant ignored a cease and desist letter that was sent to him, see ECF No. 1, ex. 2 at 13, and instead expanded his use of the mark. The plaintiff states that since it filed this suit, the defendant chartered a corporation which uses the plaintiff's trademark. See ECF No. 15 at 5–8.

The defendant's application to trademark a logo and name that allegedly uses the plaintiff's trademark was first rejected and refused by the USPTO on May 23, 2011. The grounds for the refusal included the likelihood of confusion with the plaintiff's trademark, and the logo's impermissible use of the American flag. Revised trademark applications by the defendant were similarly denied on these grounds by the USPTO on July 14, 2011, and August 2, 2011. On September 22, 2011, the defendant filed an updated logo with the USPTO that added a battle axe in place of the American flag; however, this updated logo does not apparently contain any changes intended to address the likelihood of confusion issue, despite the fact that prior USPTO correspondence to the defendant has contained specific suggested changes that might allow for the defendant'sapplication to be approved.

In later correspondence to the USPTO that was docketed on September 29, 2011, the defendant wrote that he would address the agency's other concerns once he was notified that the battle axe change resolved the American flag issue with his logo.

“Upon submitting a new drawing without the American flag, applicant will have to submit an amended description of the mark. The following is suggested:


The mark consists of four concentric circles consisting of an outer BLACK circle, a LIGHT BROWN concentric circle, another inner BLACK circle which appears around the inner most LIGHT BROWN circle; the words BROTHERS OF THE WHEEL appear in BLACK in the outer LIGHT BROWN CIRCLE with the word BROTHERS on top side in side circle, the word “of” appears inside the circle under the right wing of the eagle and the word “the” appears inside the circle under the left wing and the word WHEEL appears inside the circle at bottom underneath the tail of the Eagle; the Eagle is BROWN with a WHITE head which is facing left; the neck feathers and tail feathers are WHITE; A BROWN Battle Axe extends from the eagle's left talon.” USPTO office action of August 2, 2011, available at http:// tdr. uspto. gov/ jsp/ Document View Page. jsp? 85241480/ OOA 20110802102945/ Offc %?20Action % ?20Outgoing/ 7/ 02– Aug– 2011/ sn/ false# p=1

The plaintiff filed the instant civil action on February 15, 2011. Count One alleges infringement of a registered mark, in violation of Section 32(1)(a) of the Lanham Act, 15 U.S.C. § 1114(1)(a). Count Two alleges false designation of origin, in violation of Section 43(a) of the Lanham Act, 15 U.S.C. § 1125(a). Count Three alleges trademark dilution by blurring, in violation of Section 43(c) of the Lanham Act, 15 U.S.C. § 1125(c). Count Four alleges cybersquatting, in violation of Section 43(d) of the Lanham Act, 15 U.S.C. § 1125(d). Count Five alleges an unspecified violation of West Virginia trademark law; it only cites to West Virginia Code Chapter 47, Article 2, and not a specific statutory section. Count Six requests a common law injunction restraining the defendant's activities.

The plaintiff requests various remedies in its Complaint. Along with favorable judgment on its claims, the Complaint demands, inter alia, actual or various statutory damages for the defendant's alleged violation of 15 U.S.C. § 1125(d)(1), ECF No. 1 at 13; an Order that the defendant's cancel or transfer the domain name “botw.com,” id.; preliminary and permanent injunctions under 15 U.S.C. § 1116(a) enjoining the defendants, and anyone acting in concert with them, from using or imitating its mark, id. at 14; damages under 15 U.S.C. § 1117(a), id. at 14; and an Order under 15 U.S.C. § 1118 requiring that any items in the possession of the defendants that use or imitate its mark be delivered to the Court and destroyed. Id. at 15. The plaintiff requests similar relief in its motion for summary judgment and permanent injunction, see ECF No. 17 at 23–24, including demands that the defendant disclose the entity that made the items with the plaintiff's mark; disclosure of the individuals who became involved with the defendant's organization, termination of any entity with the name Brothers of the Wheel–Nomads, relinquishment to the plaintiff of any monies that the defendant received from Brothers of the Wheel-Nomads, and a penalty of $1,000 per day for each violation and each day that the defendants fail to comply with the Court's judgment.

The plaintiff attached an affidavit from its national vice president, Mr. Ray E. Carey, with its motion for summary judgment and permanent injunction. In pertinent part, the affidavit states the following:

After being duly sworn, Ray E. Carey states:

1. That he is the National Vice President of Brothers of the Wheel M.C. Executive Council, Inc.

2. That he has been associated with the Brothers of the Wheel Motorcycle Club since 1977.

3. That Brothers of the Wheel M.C. Executive Council, Inc. owns the trademark, name and logo “Brothers of the Wheel” and has never and has no intention of licensing, selling or otherwise permitting Gerald Mollohan, or anyone associated with him, so defendant Mollohan and anyone associated with him will never be able to meet the primary reason for the refusal by the United States Patent and Trademark Office to register defendant's mark, which is likelihood of confusion.

4. Brothers of the Wheel M.C. Executive Council, Inc. was the first to use and the first and only entity to trademark the name and logo until Mollohan's infringement.

5. Defendant Mollohan's illegal and unauthorized infringement of the Brothers of the Wheel M.C. Executive Council, Inc.'s trademark protected items has cost the Brothers of the Wheel M.C. Executive Council, Inc. membership dues, community goodwill and services $25,000 and to date, $9,500 in attorney fees plus court costs and service of process fees.

6. The Brothers of the Wheel M.C. Executive Council, Inc. will continue to suffer irreparable harm, especially on the internet, unless defendant Mollohan's infringement is stopped.

7. [A]ll of the members of the Brothers of the Wheel Motorcycle Club, which is operated by Brothers of the Wheel M.C. Executive Council, Inc. have worked hard for over 33 years for the club to have a positive image and to raise funds for charity.

8. The Brothers of the Wheel is neither an outlaw motorcycle club nor an outlaw motorcycle gang and aggressively seeks to obey the law and uphold its good image. The term “nomad” has a special meaning among outlaw motorcycle clubs or gangs. There is a violent outlaw motorcycle club by the name of Nomads in Australia. In the United States, the term “nomad” is descriptive of a club “enforcer” and has no allegiance to any particular club chapter.

9. AMA and non-outlaw motorcycle clubs like the Brothers of the Wheel do not have nomads.

10. All allegations in the Complaint are true and accurate to the best of his knowledge.
ECF No. 17, ex. 1 at 1–3.

PROCEDURAL HISTORY

The plaintiff filed its complaint on February 15, 2011. ECF No. 1. The defendant filed his first motion to dismiss on March 4, 2011. ECF No. 5. On April 21, 2011, the undersigned held a status conference in this case, where the requirements and procedures of the litigation process were explained to the defendant. ECF No. 10. The defendant was also ordered to file an Answer to the Complaint by May 6, 2011. ECF No. 11. Instead, the defendant filed a second motion to dismiss on May 5, 2011. ECF No. 13. This motion is nearly identical to his first motion; it only uses a different font. On June 2, 2011, the plaintiff filed a motion for default judgment, ECF No. 14, which the defendant opposed via the “motion to deny plaintiff's motion for default judgment” that he filed on June 17, 2011. ECF No. 15.

On July 19, 2011, the plaintiff filed its motion for summary judgment and permanent injunction. ECF No. 17. The undersigned ordered the defendant to respond to the motion by August 5, 2011. ECF No. 18. This Order was issued pursuant to Roseboro v. Garrison, 528 F.2d 309 (4th Cir.1975), and included a citation to Roseboro itself. The defendant filed his response on August 5, 2011, ECF No. 19, and the plaintiff replied on August 10, 2011. ECF No. 21. The defendant filed a surreply of sorts on August 18, 2011, ECF No. 23, which he titled “Defendant's Response to Plaintiff's Motion of August 3, 2011 [ sic ] Regarding Magistrate Stanley's ‘Order,’ ” The defendant also filed a third motion to dismiss on August 5, 2011, ECF No. 20, and a fourth motion to dismiss on September 20, 2011. ECF No. 26. These two motions to dismiss are also largely identical in argument to one another. On September 6, 2011, the defendant filed a “Motion for Court Injunction(s),” ECF No. 24, wherein he alleges harassment on the part of the plaintiffs and requests that the plaintiff and its officers and members be forbidden from communicating with the defendant and from coming within one hundred yards of the defendant.

On September 28, 2011, the undersigned issued an Order that stayed discovery and halted the filing of any additional motions until further notice. ECF No. 29.

THE DEFENDANT'S MOTIONS TO DISMISS

In reviewing a motion to dismiss under Fed.R.Civ.P. 12(b)(6), the Court must assume “the truth of all facts alleged in the complaint and the existence of any fact that can be proved, consistent with the complaint's allegations.” Eastern Shore Markets, Inc. v. J.D. Associates Ltd. Partnership, 213 F.3d 175, 180 (4th Cir.2000). When considering a motion to dismiss, a court “accept[s] as true all well-plead allegations and view[s] the complaint in the light most favorable to the plaintiff.” Sec. of State for Defence v. Trimble Navigation Ltd., 484 F.3d 700, 705 (4th Cir.2007); see also Schatz v. Rosenberg, 943 F.2d 485, 489 (4th Cir.1991).

“[D]etermining whether a complaint states a plausible claim is context-specific, requiring the reviewing court to draw on its experience and common sense.” Ashcroft v. Iqbal, 556 U.S. 662, 663–64, 129 S.Ct. 1937, 1940, 173 L.Ed.2d 868 (2009). “To survive a Rule 12(b)(6) motion to dismiss, the facts alleged must be enough to raise a right to relief above the speculative level and must provide enough facts to state a claim to relief that is plausible on its face.” Robinson v. Am. Honda Motor Co., Inc., 551 F.3d 218, 222 (4th Cir.2009) (quoting Bell Atl. Corp. v. Twombly, 550 U.S. 544, 127 S.Ct. 1955, 167 L.Ed.2d 929 (2007)) (internal quotations omitted). “While a complaint attacked by a Rule 12(b)(6) motion to dismiss does not need detailed factual allegations, a plaintiff's obligation to provide the ‘grounds' of his ‘entitlement to relief’ requires more than labels and conclusions, and a formulaic recitation of the elements of a cause of action will not do.” Twombly, 550 U.S. at 555, 127 S.Ct. 1955 (internal citations omitted); see also Iqbal, 556 U.S. at 664, 129 S.Ct. at 1940 (stating that “the Rule does call for sufficient factual matter, accepted as true, to state a claim to relief that is plausible on its face.”).

As noted earlier, the defendant has filed four separate motions to dismiss. As the defendant does not really organize his arguments as to each count, the undersigned will state the parties' arguments, then review each count separately.

The first two motions filed by the plaintiff, ECF Nos. 5 and 13, are nearly identical and differ only in font. In those motions, the defendant both disputes various facts asserted in the plaintiff's complaint, and also argues that the plaintiff has failed to allege other facts with sufficient particularity. He also argues that dismissal is warranted under the doctrine of abatement because his own trademark application is pending before the USPTO, and that therefore there is a previously filed action pending between these parties for the same cause. He also suggests that a USPTO decision on his application may moot this case. The plaintiff categorically disagrees in its response. ECF No. 6.

In his third and fourth motions to dismiss, ECF Nos. 20 and 26, the defendant raises the affirmative defense that the registration of the plaintiff's trademark is invalid, as its depiction of an American flag is prohibited by Section 2(b) of the Lanham Act, 15 U.S.C. § 1052(b). That provision states that

[n]o trademark by which the goods of the applicant may be distinguished from the goods of others shall be refused registration on the principal register because of its nature unless it ... [c]onsists of or comprises the flag or coat of arms or other insignia of the United States or of any State or municipality, ... or any simulation thereof.
The plaintiff disagrees in its response. ECF No. 27. It argues that the USPTO would not have registered and renewed its mark if it had been illegal to do so, and that it is only the opinion of the USPTO that is relevant, and not the opinion of the defendant. It also notes that the defendant has unsuccessfully made this argument to the USPTO in his response to that agency's denial of his own application.

Count One

In Count One of its Complaint, the plaintiff alleges that the defendant infringed its registered trademark. Section 32(1) of the Lanham Act creates a cause of action against:

[a]ny person who shall, without the consent of the registrant—(a) use in commerce any reproduction, counterfeit, copy, or colorable imitation of a registered mark in connection with the sale, offering for sale, distribution, or advertising of any goods or services on or in connection with which such use is likely to cause confusion, or to cause mistake, or to deceive.
15 U.S.C. § 1114(1). To prevail on an infringement claim, the mark holder must prove:

(1) that it possesses a mark; (2) that the [opposing party] used the mark; (3) that the [opposing party's] use of the mark occurred “in commerce”; (4) that the [opposing party] used the mark “in connection with the sale, offering for sale, distribution, or advertising” of goods or services; and (5) that the [opposing party] used the mark in a manner likely to confuse consumers.
Lamparello v. Falwell, 420 F.3d 309, 313 (4th Cir.2005) (citing People for Ethical Treatment of Animals v. Doughney, 263 F.3d 359, 364 (4th Cir.2001) (citing 15 U.S.C. §§ 1114 and 1125)).

Unlike Section 43(a) of the Lanham Act, see section on Count Two, infra, Section 32(1) applies only to marks registered with the USPTO. There is no dispute that the USPTO registered the plaintiff's mark. Registration of a mark

shall be prima facie evidence of the validity of the registered mark and of the registration of the mark, of the registrant's ownership of the mark, and of the registrant's exclusive right to use the registered mark in commerce on or in connection with the goods or services specified in the registration subject to any conditions or limitations stated therein, but shall not preclude another person from proving any legal or equitable defense or defect ... which might have been asserted if such mark had not been registered.
15 U.S.C. § 1115 (emphasis added). Therefore,

The presumption which registration thus gives the mark ... does not preclude one charged with infringement from “collaterally attack[ing] in an infringement action, either by way of an affirmative defense or by way of a counterclaim seeking cancellation of the registration,” if the mark has not become incontestable under § 1065(2).... Registration, and the presumption it creates, however, as we have already observed, do, for purposes of suit, “shift the burden of proof from the plaintiff, who in a common law infringement action would have [had] to establish his right to exclusive use, to the defendant, who must introduce sufficient evidence to rebut the presumption of plaintiff's right to such [exclusive] use.
Pizzeria Uno Corp. v. Temple, 747 F.2d 1522, 1529 (4th Cir.1984). See also H. Jay Spiegel & Associates, P.C. v. Spiegel, 652 F.Supp.2d 639, 647 (E.D.Va.2009) (“Registration also does not bar Defendant from proving that the mark was improperly registered [due to a violation of 15 U.S.C. § 1052(e)(4) in that case]. If the USPTO mistakenly granted registration on the Principal Register, that mistake does not automatically hand the Plaintiff victory in this action.”) (citing Pizzeria Uno );George & Co. LLC v. Imagination Entertainment Ltd., 575 F.3d 383, 395 (4th Cir.2009) (“And although [the defendant] had an opportunity in the district court to rebut the presumption raised by the USPTO's determination, it declined to do so.”).

The plaintiff is therefore incorrect in its assertion that the defendant cannot raise the affirmative defense of registration invalidity. While 15 U.S.C. §§ 1064 and 1067 do allow for the Trademark Trial and Appeal Board to review a petition for trademark cancellation, the Lanham Act also gives concurrent jurisdiction to this court.

In any action involving a registered mark the court may determine the right to registration, order the cancelation [ sic ] of registrations, in whole or in part, restore canceled registrations, and otherwise rectify the register with respect to the registrations of any party to the action[.]
15 U.S.C. § 1119. Moreover, the fact that the defendant raised the issue of the plaintiff's flag in his own trademark application is irrelevant, as the USPTO was not reviewing the plaintiff's mark in that proceeding.

The plaintiff's mark clearly uses a depiction of the American flag, seemingly in contravention of 15 U.S.C. § 1052(b). However, Section 1052(b) is not as clear-cut as the defendant makes it out to be. Under USPTO guidelines, a mark that contains an American flag is not automatically in violation of that provision.

Marks containing elements of flags in a stylized or incomplete form are not refused under § 2(b). The mere presence of some significant elements of flags, such as stars and stripes (U.S. flag) or a maple leaf (Canadian flag), does not necessarily warrant a refusal.

If the flag design fits one of the following scenarios, the examining attorney should not refuse registration under § 2(b):

• The flag design is used to form a letter, number, or design.

• The flag is substantially obscured by words or designs.

• The design is not in a shape normally seen in flags.

• The flag design appears in a color different from that normally used in the national flag.

• A significant feature is missing or changed.
U.S. Dept. of Commerce, Patent and Trademark Office, Trademark Manual of Examining Procedure (“TMEP”) § 1204.01(b), p. 1200–152–53 (8th ed. October, 2011). The latter provision is applicable to the instant case. The American flag contained in the plaintiff's registered mark has significant features that are missing or changed: it has a square shape, there are no stars, and there are less than thirteen stripes. Due to this compliance with TMEP Section 1204.01(b), the flag does not violate Section 1052(b). The USPTO's determination is also entitled to some degree of deference. As the Fourth Circuit noted in Pizzeria Uno, where the issue was a mark's level of distinctiveness,

[t]he problem of making the proper determination of whether the mark is descriptive or suggestive, has caused a number of courts, when confronted with the problem, to conclude that under the circumstances it is especially prudent to give due respect to the determination of the Patent Office if the distinction [between the two ideas] is to be drawn in a consistent manner. This is because the Patent and Trademark Office is the administrative agency initially charged with determining the registerability of a mark or figure and in exercising that function it must necessarily decide whether the mark is descriptive or suggestive, since the Patent and Trademark Office may not grant registration to a mark which it finds to be “merely descriptive.”
Pizzeria Uno, 747 F.2d at 1528.See also George & Co., 575 F.3d at 395 (“We are obligated to defer to the determination of the USPTO, which constitutes prima facie evidence of whether a mark is descriptive or suggestive.”) (internal citation omitted).

Accordingly, as to the first element of the cause of action, the defendant has not successfully rebutted the presumption of validity that the plaintiff's mark obtained when it became registered. The mark's registration was correctly issued by the USPTO, and the defendant's American flag argument fails.

To the extent that the defendant disagrees with how the USPTO determined that the American flag contained within his own mark did not comply with TMEP Section 1204.01(b), that is an issue between him and that agency, and is not before this Court.

The third and fourth elements of a Section 32(1) claim are, respectively, that the defendant's use of the mark occurred in commerce and that the defendant used the mark in connection with the sale, offering for sale, distribution, or advertising of goods or services. As noted earlier, the defendant has argued that the plaintiff has failed to allege these facts with sufficient specificity. Before addressing these elements, the undersigned will venture down the rabbit hole of the Lanham Act's commerce requirements.

15 U.S.C. § 1127 states that “unless the contrary is plainly apparent from the context ... [t]he word ‘commerce’ means all commerce which may lawfully be regulated by Congress.” Therefore, “commerce” under the Lanham Act “is coterminous with that commerce that Congress may regulate under the Commerce Clause.” International Bancorp, LLC v. Societe des Bains de Mer et du Cercle des Etrangers a Monaco, 329 F.3d 359, 364 (4th Cir.2003); Bosley Medical Institute, Inc. v. Kremer, 403 F.3d 672, 677 (9th Cir.2005) (“ ‘Use in commerce’ is simply a jurisdictional predicate to any law passed by Congress under the Commerce Clause.”); Planetary Motion, Inc. v. Techsplosion, Inc., 261 F.3d 1188, 1194 (11th Cir.2001) (“The parties do not make clear the two different contexts in which the phrase ‘use in commerce’ is used. The term ‘use in commerce’ as used in the Lanham Act ‘denotes Congress's authority under the Commerce Clause rather than an intent to limit the [Lanham] Act's application to profit making activity.’ ”) (quoting United We Stand Am., Inc. v. United We Stand, Am. N.Y., Inc., 128 F.3d 86, 92–93 (2d Cir.1997)). See also Planned Parenthood Federation of America, Inc. v. Bucci, 42 U.S.P.Q.2d 1430, 1434 (S.D.N.Y.1997) (Kimba Wood, J.) (“Internet users constitute a national, even international, audience, who must use interstate telephone lines to access defendant's web site on the Internet. The nature of the Internet indicates that establishing a typical home page on the Internet, for access to all users, would satisfy the Lanham Act's ‘in commerce’ requirement.”). However, “[b]ecause a mark is used in commerce only if it accompanies services rendered in commerce, i.e., it is employed appurtenant to an established business or trade that is in commerce, ‘mere advertising’ of that mark does not establish its protectability, though advertising is itself commerce that Congress may regulate.” Societe des Bains de Mer et du Cercle des Etrangers a Monaco, 329 F.3d at 364.

Due to the broad reach of the Commerce Clause, the appropriate commerce analysis under the Lanham Act is to determine “whether [a defendant's] use was ‘in connection with a sale of goods or services' rather than a ‘use in commerce.’ ” Bosley Medical Institute, Inc., 403 F.3d at 677. The Lanham Act is also not limited to purely commercial activity.

[T]he trademark infringement and false designation of origin provisions of the Lanham Act (Sections 32 and 43(a), respectively) do not employ the term “noncommercial.” They do state, however, that they pertain only to the use of a mark “in connection with the sale, offering for sale, distribution, or advertising of any goods or services,” 15 U.S.C. § 1114(1)(a), or “in connection with any goods or services,” id. § 1125(a)(1). But courts have been reluctant to define those terms narrowly. Rather, as the Second Circuit has explained, “[t]he term ‘services' has been interpreted broadly” and so “[t]he Lanham Act has ... been applied to defendants furnishing a wide variety of non-commercial public and civic benefits.”
Falwell, 420 F.3d at 314 (citing United We Stand Am., Inc., 128 F.3d at 89–90). Inappropriate use of a mark can even occur when a defendant's use of a plaintiff's mark on the internet is likely to prevent internet users from reaching the plaintiff's actual website; prospective users of the plaintiff's services who mistakenly access the defendant's website may fail to continue to search for the plaintiff's website due to anger, frustration, or the belief that the website does not exist. Doughney, 263 F.3d at 366 (internal citations omitted). But see Utah Lighthouse Ministry v. Foundation for Apologetic Information and Research, 527 F.3d 1045, 1052 (10th Cir.2008) (declining to follow Doughney, as “[s]uch an interpretation eliminates the requirement of an economic competitor and is therefore inconsistent with the purpose of the Lanham Act to protect the ability of consumers to distinguish among competing producers.... [T]he defendant in a trademark infringement and unfair competition case must use the mark in connection with the goods or services of a competing producer, not merely to make a comment on the trademark owner's goods or services. The Lanham Act addresses the specific problem of consumer confusion about the source of goods and services created by the unauthorized use of trademarks.”)

Fed.R.Civ.P. 12(b)(6) requires that a reviewing court assume the truth of all facts alleged in a Complaint. Therefore, defendant's attempts to dispute certain facts of the plaintiff's Complaint are premature.

The plaintiff has alleged facts with sufficient particularity so as to state a claim to relief that is plausible on its face. The defendant uses on the internet a name and logo for his motorcycle club that is very similar to the mark used by the plaintiff, which is also a motorcycle club. The defendant's internet activity is a use in commerce, and, as the Fourth Circuit noted in Falwell, 420 F.3d at 314, the Lanham Act applies to “non-commercial public and civic benefits,” a term that is inclusive of the defendant's motorcycle club. The plaintiff has also alleged with sufficient specificity that the defendant's endeavors are confusing other members of the motorcycle community.

The defendant's abatement argument is without merit. The USPTO's continued denials of the defendant's own trademark application have not mooted this civil action, and the defendant's argument regarding the American flag contained in the plaintiff's mark is, as stated above, without merit.

In short, the allegations contained within Count One clearly fall within the type of registered trademark infringement actions contemplated by the Lanham Act. Therefore, the undersigned proposes that the presiding District Judge FIND that the plaintiff has stated a claim for which relief can be granted.

Count Two

Section 43(a) creates a cause of action against:

[a]ny person who, on or in connection with any goods or services, ... uses in commerce any word, term, name, symbol, or device, or any combination thereof, or any false designation of origin, false or misleading description of fact, or false or misleading representation of fact, which—(A) is likely to cause confusion, or to cause mistake, or to deceive as to the affiliation, connection, or association of such person with another person, or as to the origin, sponsorship, or approval of his or her goods, services, or commercial activities by another person.
15 U.S.C. § 1125(a)(1)(A). In Count Two of its Complaint, the plaintiff alleges false designation of origin by the defendant. ECF No. 1 at 8, para. 33.

False designation of origin has the same five elements as infringement. Therefore, the mark holder must prove:

(1) that it possesses a mark; (2) that the [opposing party] used the mark; (3) that the [opposing party's] use of the mark occurred “in commerce”; (4) that the [opposing party] used the mark “in connection with the sale, offering for sale, distribution, or advertising” of goods or services; and (5) that the [opposing party] used the mark in a manner likely to confuse consumers.
Lamparello v. Falwell, 420 F.3d at 313 (4th Cir.2005) (citations omitted). Due to the fact that Sections 32(1) and 43(a) of the Lanham Act have the same elements, the caselaw and analysis applicable to Count One discussed supra is also applicable to Count Two; the undersigned accordingly incorporates that analysis for Count Two, as the defendant's arguments for each of those Counts is largely identical.

The defendant's argument regarding the American flag contained in the plaintiff's mark is without merit. First, as stated above, the flag argument itself is incorrect. However, even assuming arguendo that the defendant is correct about the validity of the mark's registration, the registration status of a mark is inapplicablein an action brought under Section 43(a), as the plain language of that provision goes beyond marks registered with the USPTO. See also Perini Corp. v. Perini Constr., Inc., 915 F.2d 121, 124 (4th Cir.1990) (Section 43(a) protects against infringement “even though the mark or name has not been federally registered.”). Therefore, even if the registration of the plaintiff's mark was incorrectly granted due to the flag therein, the plaintiff has still stated a claim under Section 43(a).

In short, the allegations contained within Count Two clearly fall within the heartland of false designation of origin actions contemplated by the Lanham Act. Therefore, the undersigned proposes that the presiding District Judge FIND that the plaintiff has stated a claim for which relief can be granted.

Count Three

Dilution by blurring is an “association arising from the similarity between a mark or trade name and a famous mark that impairs the distinctiveness of the famous mark,” 15 U.S.C. § 1125(c)(2)(B). It may be found “regardless of the presence or absence of actual or likely confusion, of competition, or of actual economic injury,” 15 U.S.C. § 1125(c)(1). A “famous mark” is defined as “widely recognized by the general consuming public of the United States as a designation of source of the goods or services of the mark's owner.” 15 U.S.C. § 1125(c)(2)(A). In determining whether a mark is famous, a court

may consider all relevant factors, including the following:

(i) The duration, extent, and geographic reach of advertising and publicity of the mark, whether advertised or publicized by the owner or third parties.

(ii) The amount, volume, and geographic extent of sales of goods or services offered under the mark.

(iii) The extent of actual recognition of the mark.

(iv) Whether the mark was registered under the Act of March 3, 1881, or the Act of February 20, 1905, or on the principal register.
Id. “This is a rigorous standard, as it extends protection only to highly distinctive marks that are well-known throughout the country.” Green v. Fornario, 486 F.3d 100, 105 (3d Cir.2007) (citing TCPIP Holding Co., Inc. v. Haar Commc'ns, Inc., 244 F.3d 88, 99 (2d Cir.2001) (stating “[i]t seems most unlikely that Congress intended to confer on marks that have enjoyed only brief fame in a small part of the country, or among a small segment of the population, the power to enjoin all other users throughout the nation in all realms of commerce. The examples of eligible ‘famous marks' given in [the legislative history]—Dupont, Buick, and Kodak ...—are marks that for the major part of the century have been household words throughout the United States. They are representative of the best known marks in commerce.”)). See also Starbucks Corp. v. Wolfe's Borough Coffee, Inc., 588 F.3d 97, 105 (2d Cir.2009) (noting, in a civil action challenging the defendant's sale of “Charbucks” coffee, that “[s]ome classic examples of blurring include hypothetical anomalies as Dupont shoes, Buick aspirin tablets, Schlitz varnish, Kodak pianos, Bulova gowns, and so forth.”).

The plaintiff has provided the Court with no information, data, or statistics demonstrating that its mark is widely recognized by the general consuming public of the United States to the same extent as the national brands listed above. The plaintiff has therefore failed to allege facts with sufficient detail and specificity. Therefore, the undersigned proposes that the presiding District Judge FIND that, as currently written, the plaintiff's Complaint fails to allege the essential element of possessing a famous mark, which is required for the plaintiff to obtain relief as to Count Three.

Count Four

The Anticybersquatting Consumer Protection Act (“ACPA”) was enacted in 1999 with the purpose of addressing the problem of “[c]yberpiracy (or cybersquatting), [which] consists of registering, trafficking in, or using domain names (Internet addresses) that are identical or confusingly similar to trademarks with the bad-faith intent to profit from the goodwill of the trademarks.” H.R. Rep. No. 106–412, at 8 (1999).

The ACPA provides that a person shall be liable in a civil action by the owner of a mark, if, without regard to the goods or services of the parties, that person (i) has a bad faith intent to profit from that mark and (ii) registers, traffics in, or uses a domain name that is identical or confusingly similar to that mark. Retail Servs. Inc. v. Freebies Publ'g, 364 F.3d 535, 549 (4th Cir.2004) (citing and quoting 15 U.S.C. § 1125(d)(1)(A)). See also Falwell, 420 F.3d at 318 (“To prevail on a cybersquatting claim, Reverend Falwell must show that Lamparello: (1) ‘had a bad faith intent to profit from using the [www. fallwell. com] domain name,’ and (2) the domain name www. fallwell. com ‘is identical or confusingly similar to, or dilutive of, the distinctive and famous [Falwell] mark.’ ”).

A “domain name” is “any alphanumeric designation which is registered with or assigned by any domain name registrar, domain name registry, or other domain name registration authority as part of an electronic address on the Internet.” 15 U.S.C. § 1127. In other words, a domain name is the “____.com” or “____.org” of an internet address; it is not the individual pages or profiles within a “____.com” or “____.org.” SeeH.R. Rep. No. 106–412, at 6 (“Owners of famous trademarks typically register their trademarks as domain names (such as ‘microsoft.com’).”).

Accepting the plaintiff's claims as true, the defendant has used the plaintiff's mark in a large and varied presence on the internet. However, the multitude of websites cited by the plaintiff do not fall within the coverage of Section 1125(d)(1)(A). The defendant has not used the plaintiff's mark in a domain name, as the term is defined under the statute and illustrated above. Rather, he has used the plaintiff's mark as part of his profiles on social network websites and as a part of his personal sections of other websites. Take, for example, the Myspace page used by the defendant, www. myspace. com/ brothersof thewheelmc. “Myspace.com” is the actual domain name; “brothersofthewheelmc” is only the identifier of the defendant's profile on Myspace—it is not the domain name itself.

The plaintiff has not sufficiently pled that the defendant has registered, trafficked in, or used an actual domain name that uses or imitates the plaintiff's mark. The undersigned notes, however, that this does not mean that the plaintiff is without remedies as to the defendant's actions on the internet, as such actions are still encompassed by its claims in Count One and Two.

Therefore, the undersigned proposes that the presiding District Judge FIND that the plaintiff has failed to state a claim for which relief can be granted as to Count Four.

Counts Five and Six

Count Five alleges an unspecified violation of West Virginia trademark law; it only cites to West Virginia Code Chapter 47, Article 2, and not a specific statutory section. The undersigned cannotdetermine what specific violation of West Virginia law is being alleged. Count Six requests a common law injunction restraining the defendant's activities. It provides no details as to which area or specific theory of common law that the plaintiff is invoking. Therefore, the undersigned proposes that the presiding District Judge FIND that the plaintiff has failed to state claims for which relief can be granted as to Counts Five and Six.

THE PLAINTIFF'S MOTION FOR DEFAULT JUDGMENT & THE DEFENDANT'S MOTION TO DENY PLAINTIFF'S MOTION FOR DEFAULT JUDGMENT

In its motion for default judgment, ECF No. 14, the plaintiff argues that default judgment is merited because the defendant failed to file an Answer with the Court by the May 6, 2011, deadline, and instead filed his second motion to dismiss. The defendant opposes this motion in his response, which he styled as a motion to deny that motion, ECF No. 15, and was docketed by the Clerk of the Court as such. He asserts, inter alia, that he was merely following the Court's instructions.

Rule 12(a)(4) provides that when a motion to dismiss is filed, a defendant must serve a responsive pleading within fourteen days of the motion being denied. Entry of default is inappropriate in this case as motions to dismiss are pending. Moreover, because the defendant is proceeding pro se, the undersigned, out of an abundance of caution, will construe the defendant's motions to dismiss as responsive pleadings to the extent that they deny the allegations contained in the Complaint; the defendant notes that he was attempting in his motions to answer the allegations against him. See ECF No. 15 at 4.

In his motion to deny the plaintiff's motion for default judgment, the defendant also makes several requests, including one for discovery, that are inappropriate. These requests should be denied.

THE PLAINTIFF'S MOTION FOR SUMMARY JUDGMENT AND PERMANENT INJUNCTION

Entry of summary judgment is appropriate when the nonmoving party has the burden of proof on an essential element of his or her case and does not make, after adequate time for discovery, an evidentiary showing sufficient to establish that element. Celotex Corp. v. Catrett, 477 U.S. 317, 322–23, 106 S.Ct. 2548, 91 L.Ed.2d 265 (1986). To obtain summary judgment, the moving party must show that there is no genuine issue as to any material fact and that the moving party is entitled to judgment as a matter of law. Fed.R.Civ.P. 56(c). In considering a motion for summary judgment, the Court will not “weigh the evidence and determine the truth of the matter.” Anderson v. Liberty Lobby, Inc., 477 U.S. 242, 249, 106 S.Ct. 2505, 91 L.Ed.2d 202 (1986). Instead, the Court will draw any permissible inference from the underlying facts in the light most favorable to the nonmoving party. Matsushita Elec. Indus. Co., Ltd. v. Zenith Radio Corp., 475 U.S. 574, 587–88, 106 S.Ct. 1348, 89 L.Ed.2d 538 (1986). However, the nonmoving party nonetheless must offer some “concrete evidence from which a reasonable juror could return a verdict in his favor.” Anderson, 477 U.S. at 256.

The plaintiff's motion for summary judgment and permanent injunction is structured in a somewhat unorganized manner. It does not discuss the absence of a genuine issue of material fact as to the individual counts of the plaintiff's Complaint. Rather, it focuses primarily on its claim that the defendant violated federal trademarklaws, and argues that an injunction, along with other remedies, is warranted.

The defendant's response to the plaintiff's motion was titled “Defendant's Response to Plaintiff's Motion of August 3, 2011 [ sic ] Regarding Magistrate Stanley's ‘Order.’ ” ECF No. 23. In that filing, the defendant does not address the merits of the plaintiff's case. However, he does argue that he should not be required to fully respond because doing so would be considered discovery. He also states that he has repeatedly notified the USPTO about the plaintiff's impermissible flag, and that this action would be rendered moot if the USPTO acts against the registration of the plaintiff's mark.

In response to these assertions, the plaintiff, inter alia, describes this filing by the plaintiff as “spurious,” and notes that the defendant has not refuted or controverted the merits of the plaintiff's case. ECF No. 21.

The defendant replied to these arguments by reiterating that the plaintiff's mark contains a prohibited American flag, and arguing that this case should not move forward until the USPTO re-evaluates the plaintiff's registration. ECF No. 23

The defendant's arguments are indeed spurious. As noted earlier, the flag contained within the plaintiff's mark does not violate USPTO guidelines. Moreover, even if it did, unregistered marks are protected under Section 43(a). Accordingly, for the purpose of determining whether summary judgment is appropriate in this case, the undersigned will now consider the merits of the plaintiff's case, and will address the issue of remedies in a separate section.

Count One

As stated earlier, to prevail on an infringement claim, the mark holder must prove:

(1) that it possesses a mark; (2) that the [opposing party] used the mark; (3) that the [opposing party's] use of the mark occurred “in commerce”; (4) that the [opposing party] used the mark “in connection with the sale, offering for sale, distribution, or advertising” of goods or services; and (5) that the [opposing party] used the mark in a manner likely to confuse consumers.
Lamparello v. Falwell, 420 F.3d at 313.

The Plaintiff's Possession of a Mark

Under 15 U.S.C. § 1057(b), a certificate of registration of a mark serves as prima facie evidence that the mark's registrant owns the registered mark, has properly registered it under the Lanham Act, and is entitled to its exclusive use in commerce. Georgia Pacific Consumer Products, LP v. Von Drehle Corp., 618 F.3d 441, 452 (4th Cir.2010) (internal citation and quotation omitted). Therefore, under 15 U.S.C. § 1115(a), “registration creates a presumption of the registrant's ownership of the mark, subject to any applicable legal or equitable defenses or defects.” Id. (internal citations omitted). However, federal registration of a mark does not guarantee ownership rights in the mark; rights in a registered mark are acquired through actual use, just as for unregistered marks. Emergency One, Inc. v. American Fire Eagle Engine Co., Inc., 332 F.3d 264, 267 n. 1 (4th Cir.2003).

The defendant has presented no evidence to rebut the presumption that the plaintiff owns its mark and possesses a protectable interest. The defendant's main challenge, the American flag argument, is unsuccessful. The plaintiff also asserts that its ownership of the mark is “beyond fair dispute.” ECF No. 17 at 13.

The Brothers of the Wheel M.C. Executive Council, Inc. was the first to apply for federal registration for their mark, and it is indisputable that The Brothers of the Wheel M.C. Executive Council, Inc. was the first to use the mark “Brothers of the Wheel” and associated logo in interstate commerce in association with its services and activities.... Thus, as shown by the accompanying declaration of Ray E. Carey, The Brothers of the Wheel M.C. Executive Council, Inc. started using the name “Brothers of the Wheel” and associated mark in interstate commerce in 1977 and has used it continuously since that time, trademarking it in 2005. The mark was later used as the title and domain name of the Brothers of the Wheel website starting in 2003, and has been used since that time to promote and provide the Brothers of the Wheel Motorcycle Club.
Id. at 13–14.

The defendant does not address this question in his response to the plaintiff's motion for summary judgment. However, the undersigned notes that, as demonstrated by exhibits that he attached to his first motion to dismiss, the defendant registered his club with the State of Washington as a non-profit or charitable organization as far back as 2001 and 2002, dates that precede the plaintiff's registration with the USPTO. ECF No. 5 at ex. 2. Accordingly, the undersigned will consider these exhibits, inasmuch as the defendant is proceeding pro se. However, such registration with the State of Washington does not change the outcome of this matter, inasmuch as the plaintiff has uncontestedly been using its mark since 1977.

Therefore, there is no genuine issue of material fact that the plaintiff possesses the mark in question.

The defendant's use of the mark

The defendant does not contest, nor can he, that his motorcycle club uses the plaintiff's word mark, and that his logo is very similar. He even admits as such in his first motion to dismiss, where he concedes that “[i]t may be true that there are some similarities in the two marks,” before arguing that there could still be no confusion between the two. ECF No. 5 at 2. He then adds that “it is only normal that he would consider at least some of the characteristics of the logo from his former club.” Id.

Accordingly, there is no genuine issue of material fact that the defendant uses the plaintiff's mark.

The defendant's use of the mark “in commerce”

Due to his uncontested use of the mark on the internet, there is no genuine issue of material fact that the defendant used the plaintiff's mark “in commerce.”

The defendant's use of the mark in connection with the sale, offering for sale, distribution, or advertising of goods or services

The defendant has used the mark in connection with his own motorcycle club-namely, a club that, with the exception of the additional word “nomads,” has a name that is identical to the plaintiff's mark. As the Fourth Circuit noted in Falwell, 420 F.3d at 314, the Lanham Act applies to “non-commercial public and civic benefits,” a term that is inclusive of the defendant's motorcycle club. The defendant has presented no evidence to the contrary, and there is no genuine issue of material fact as to this element.

Likelihood of Confusion

The final element in an infringement claim is the likelihood of confusion. “Likelihood of confusion exists if ‘the defendant's actual practice is likely to produce confusion in the minds of consumers about the origin of the goods or services in question.’ ” CareFirst of Maryland, Inc. v. First Care, P.C., 434 F.3d 263, 267 (4th Cir.2006) (quoting KP Permanent Make–Up, Inc. v. Lasting Impression I, Inc., 543 U.S. 111, 117, 125 S.Ct. 542, 160 L.Ed.2d 440 (2004)).

In conducting the likelihood-of-confusion analysis, a court does not indulge in a prolonged and minute comparison of the conflicting marks in the peace and quiet of judicial chambers, for this is not the context in which purchasers are faced with the marks. Rather, we look to how the two parties actually use their marks in the marketplace to determine whether the defendant's use is likely to cause confusion.
Id. (internal quotations and citations omitted). See also Falwell, 420 F.3d at 316 (“[C]ourts ... determine whether a likelihood of confusion exists by examin[ing] the allegedly infringing use in the context in which it is seen by the ordinary consumer.”) (internal quotation and citation omitted). The Fourth Circuit has identified “several nonexclusive factors” to be considered in determining whether there is a likelihood of confusion:

(1) the strength or distinctiveness of the plaintiff's mark; (2) the similarity of the two marks; (3) the similarity of the goods or services the marks identify; (4) the similarity of the facilities the two parties use in their businesses; (5) the similarity of the advertising used by the two parties; (6) the defendant's intent; and (7) actual confusion.
Louis Vuitton Malletier S.A. v. Haute Diggity Dog, LLC, 507 F.3d 252, 259 (4th Cir.2007) (citing Pizzeria Uno, 747 F.2d at 1527). “These ... factors are not always weighted equally, and not all factors are relevant in every case.” Id. at 260–61 “However, evidence of actual confusion is ‘often paramount’ in the likelihood of confusion analysis.” George & Co., 575 F.3d at 393 (quoting Lyons P'ship, L.P. v. Morris Costumes, Inc., 243 F.3d 789, 804 (4th Cir.2001)). See also Lone Star Steakhouse & Saloon, Inc. v. Alpha of Va., Inc., 43 F.3d 922, 937 (4th Cir.1995) (noting that the actual confusion factor is “entitled to substantial weight as it provides the most compelling evidence of likelihood of confusion.”).

The defendant did not address these elements in his response to the plaintiff's motion. He did, however, challenge several of these elements in his first motion to dismiss, which was inappropriate for the purposes of such motion. As the plaintiff is proceeding pro se, the undersigned will incorporate the applicable arguments from that motion into his response to the instant motion.

The first factor—a mark's strength or distinctiveness—focuses on the mark's strength. The likelihood that consumers will be confused by competing uses of the mark is increased when a mark possesses a greater degree of strength. Strength consists of a mark's distinctiveness and its commercial strength. George & Co., 575 F.3d at 393. The undersigned, elaborated upon infra, finds that the plaintiff's mark fits into the suggestive category of distinctiveness, a category strong enough to merit protection. The mark also possesses a measurable quantum of commercial strength, inasmuch as the plaintiff states that it has members in multiple states and annually raises over $100,000 for charitable causes. The defendant has presented no evidence or arguments regarding this element. Therefore, this factor weighs in favor of the plaintiff.

The second factor—similarity of the marks—also weighs in the plaintiff's favor. With the exception of the word “Nomads” that is added to the defendant's mark, the two word marks are identical. The two logos are also very similar. Both use concentric circles, with an eagle clinching at least one battle axe in the inner circle and the phrase “Brothers of the Wheel” in the outer circle. The defendant's mark also uses a yellow background in both circles, a color that is also the background of the inner circle of the plaintiff's mark.

In his first motion to dismiss, the defendant argues that similarity between the marks cannot be proven.

Not only is there ambiguity in the USPTO's test for “likelihood of confusion,” in that it does not explain if the concern about confusion, if there is any, is up close or from a distance. In either scenario in the matter before the court, the clear and “distinct” differences between the patches/logos of the two motorcycle clubs are more than obvious to anyone observing same.... It may be true that there are some similarities in the two marks however, as mentioned above, none that would cause anyone even the slightest amount of confusion. Observe the background color of both logos. They are very distinct (white versus yellow-gold—see exhibits).
ECF No. 5 at 2. However, this argument is without merit, even more so because the defendant even concedes that there are similarities. Moreover, the marks do not have to be exactly identical to be similar.

The issue of similarity of services is also uncontestedly in the plaintiff's favor, as the defendant operates a motorcycle club, the same service as the plaintiff.

The next relevant factor is the defendant's intent, which also weighs in the plaintiff's favor. The defendant, as noted earlier, even admits that he intentionally used the plaintiff's mark as a basis for his own mark, although he then argues that intent cannot be proven.

With regard to “intent[,]” the defendant was a member of the plaintiff's club for years and then retired. He then started a new club and it is only normal that he would consider at least some of the characteristics of the logo from his former club. In the end however, the two logos, as well as the “mission” of the two motorcycle clubs, are sufficiently different that intent to deceive by the defendant is not even likely, let alone provable, in this case. In the complaint itself the plaintiff, at no time, is able to show any “intent” to deceive[.]
Id. at 2. Hence, the defendant admits that, at the very least, he intentionally used the plaintiff's mark as an inspiration, even though doing so was in violation of his license to use the plaintiff's mark as a retired member. His argument that any intent on his part cannot be proven is without merit; his behavior constitutes a knowing and bad faith violation of the license he had as a retired member to use the plaintiff's marks.

Finally, there is the factor of actual confusion. As noted earlier, evidence of actual confusion in entitled to great weight. George & Co., 575 F.3d at 393. In the instant case, the plaintiff has indeed presented evidence of actual confusion—namely, the email correspondence between the plaintiff and Mr. Bobby Brown that was attached to its Complaint and the affidavit from Mr. Carey attached to its motion for summary judgment, which stated that the defendant's actions have cost it membership dues, community goodwill, and services in the amount of $25,000. In his first motion to dismiss the defendant argues that “[t]here is absolutely no evidence or trace of confusion.” However, such a statement alone is insufficient on summary judgment. In its Order and Notice of July 20, 2011, the undersigned notified the defendant that he

must set out either in his own affidavit or sworn statement, or the affidavits or sworn statements of other witnesses, specific facts that show that the plaintiff and defendant Mollohan actually disagreeabout one or more important facts present in this case. In the affidavits and exhibits, defendant Mollohan should address, as clearly as possible, the issues and facts stated in the Complaint and in the affidavits or other evidence submitted by the plaintiff.
ECF No. 18 at 1–2. The defendant has failed to do so, providing the Court with zero affidavits or other evidence on this issue, and every other issue in this case. Therefore, the factor of actual confusion is in the plaintiff's favor.

Conclusion

There is no genuine issue of material fact as to the plaintiff's claim against the defendant for trademark infringement, in violation of 15 U.S.C. § 1114(1). Even when considering the inferences that he is due on summary judgment, the defendant has failed to make a sufficient evidentiary showing disputing that the plaintiff possesses a mark; that the defendant used the mark; that the defendant's use of the mark occurred “in commerce”; that the defendant used the mark in connection with the sale, offering for sale, distribution, or advertising of goods or services; and that the defendant used the mark in a manner likely to confuse consumers. Therefore, the undersigned proposes that the presiding District Judge FIND that there is no genuine issue of material fact as to Count One of the plaintiff's Complaint, and that the plaintiff is entitled to judgment as a matter of law.

Count Two

As discussed above, Section 43(a) creates a cause of action against:

[a]ny person who, on or in connection with any goods or services, ... uses in commerce any word, term, name, symbol, or device, or any combination thereof, or any false designation of origin, false or misleading description of fact, or false or misleading representation of fact, which—(A) is likely to cause confusion, or to cause mistake, or to deceive as to the affiliation, connection, or association of such person with another person, or as to the origin, sponsorship, or approval of his or her goods, services, or commercial activities by another person.
15 U.S.C. § 1125(a)(1)(A). To prevail under a false designation of origin claim, the plaintiff must prove:

(1) that it possesses a mark; (2) that the [opposing party] used the mark; (3) that the [opposing party's] use of the mark occurred “in commerce”; (4) that the [opposing party] used the mark “in connection with the sale, offering for sale, distribution, or advertising” of goods or services; and (5) that the [opposing party] used the mark in a manner likely to confuse consumers.
Falwell, 420 F.3d at 313.

As the elements of Counts One and Two are identical, the summary judgment analysis for Count One, supra, equally applies to Count Two; the undersigned accordingly incorporates that analysis for Count Two. Out of an abundance of caution, however, the undersigned will still examine whether the plaintiff's mark is entitled to protection under Section 43(a) in the event that the American flag contained therein were to invalidate its registration; as stated earlier, Section 43(a) applies to unregistered marks. The only extra analysis that needs to be done is a determination of whether the plaintiff would still possess its mark.

The Plaintiff's Possession of a Mark Protectable Interest

An unregistered trademark must satisfy two requirements for its owner to possess a protectable interest: the mark must be used in commerce and it must be distinctive. Societe des Bains de Mer et du Cercle des Etrangers a Monaco, 329 F.3d at 363 (citing Sara Lee Corp. v. Kayser–Roth Corp., 81 F.3d 455, 464 (4th Cir.1996) (stating that the degree of protection a mark may receive is directly related to its distinctiveness)). Word marks are classified into four categories of distinctiveness:

(1) generic, (2) descriptive, (3) suggestive, and (4) arbitrary or fanciful. If a term is generic (the common descriptive name for a thing), it is ineligible for trademark protection. For the public has an inherent right to call a product by its generic name. If terms are fanciful (words invented solely for their use as trademarks), arbitrary (common words applied in unfamiliar ways), or suggestive (words partially descriptive and partially fanciful), the association between the mark and its source is presumed and the mark is eligible for trademark protection. But if a mark is merely descriptive, then proof of secondary meaning in the marketplace is required for the mark to be eligible for protection.
Perini Corp., 915 F.2d at 124–25 (primarily citing Abercrombie & Fitch Co. v. Hunting World, Inc., 537 F.2d 4, 9–11 (2d Cir.1976) (Friendly, J.); other citations omitted).

If a mark stands for an idea which requires some operation of the imagination to connect it with the goods, it is suggestive. Pizzeria Uno, 747 F.2d at 1528. Arbitrary marks differ in that

[they] are comprised of words in common usage, but, because they do not suggest or describe any quality, ingredient, or characteristic of the goods they serve, are said to have been arbitrarily assigned. Examples include Tea Rose® flour, Camel® cigarettes, and Apple® computers.
Sara Lee Corp., 81 F.3d at 464.

The plaintiff argues that its mark should be classified as either arbitrary or suggestive. With regards to the latter classification, the plaintiff argues that its “use of term ‘Brothers of the Wheel’ within the mark suggests at most an association with motorcycling, but the mark is not ‘descriptive’ of motorcycles because it ‘requires the consumer to exercise the imagination in order to draw a conclusion as to the nature of goods and services.’ ” ECF No. 17 at 13 (quoting Union Nat. Bank of Texas, Laredo, Tex. v. Union Nat. Bank of Texas, Austin, Texas, 909 F.2d 839, 845 (5th Cir.1990)).

The defendant did not address this particular issue in the response to the plaintiff's motion for summary judgment that he filed with the Court. However, in his fourth motion to dismiss, ECF No. 20, he argues that the plaintiff cannot have a protectable interest because the mark is invalidated because of the American flag therein. However, as reiterated earlier, Section 43(a) is not limited to registered marks.

The plaintiff's word mark of Brothers of the Wheel is best categorized as suggestive, inasmuch as some operation of the imagination is required to connect it with a motorcycle club. Given the connection between wheels and motorcycles, it is also not arbitrary. As suggestive marks are entitled to protection, there is no genuine issue of material fact that the plaintiff possesses a protectable interest.

Ownership

“To acquire ownership of a trademark it is not enough to have invented the mark first or even to have registered it first; the party claiming ownership must have been the first to actually use the mark in the sale of goods or services.” Emergency One, Inc., 332 F.3d at 267 (internal citations omitted). When there are conflicting claimants to the right to use the same mark, the right belongs to the first person to use it in connection with the specified use. Id. at 268 (internal citations omitted).

As stated in earlier greater detail, the plaintiff claims that its ownership of the mark is “beyond fair dispute,” ECF No. 17 at 13, though the Court noted that the defendant registered his club with the State of Washington as a non-profit or charitable organization as far back as 2001 and 2002, dates that precede the plaintiff's registration with the USPTO. However, as was the case with Count One, such registration with the State of Washington does ultimately not change the outcome of this matter, inasmuch as the plaintiff has uncontestedly been using its mark since 1977.

Therefore, there is no genuine issue of material fact that the plaintiff “owns” the mark in question.

Conclusion

There is no genuine issue of material fact as to the plaintiff's claim against the defendant for false designation or origin, in violation of 15 U.S.C. § 1125. Even when considering the inferences that he is due on summary judgment, the defendant has failed to make a sufficient evidentiary showing disputing that the plaintiff possesses a mark; that the defendant used the mark; that the defendant's use of the mark occurred “in commerce”; that the defendant used the mark in connection with the sale, offering for sale, distribution, or advertising of goods or services; and that the defendant used the mark in a manner likely to confuse consumers. Therefore, the undersigned proposes that the presiding District Judge FIND that there is no genuine issue of material fact as to Count Two of the plaintiff's Complaint, and that the plaintiff is entitled to judgment as a matter of law.

REMEDIES

The undersigned will now separately address the issue of remedies due to the plaintiff in this case.

Injunctive Relief

The Lanham Act gives the “power to grant injunctions, according to the principles of equity and upon such terms as the court may deem reasonable, to ... prevent a violation under [Section 1125(a) ].” 15 U.S.C. § 1116(a). “Before an injunction may issue, however, the party seeking the injunction must demonstrate that (1) it has suffered an irreparable injury; (2) remedies available at law are inadequate; (3) the balance of the hardships favors the party seeking the injunction; and (4) the public interest would not be disserved by the injunction.” PBM Products, LLC v. Mead Johnson & Co., 639 F.3d 111, 126 (4th Cir.2011) (citing eBay, Inc. v. MercExchange, 547 U.S. 388, 391, 126 S.Ct. 1837, 164 L.Ed.2d 641 (2006)). “[T]he mere fact that a plaintiff may recover damages does not negate his right to injunctive relief.” Id. (citing Lyons P'ship, L.P., 243 F.3d at 801). Of these elements, the most difficult one to demonstrate is irreparable injury. Id. While a Lanham Act plaintiff

need not even point to an actual loss or diversion of sales .... [the plaintiff] must, however, offer something more than a mere subjective belief that he is likely to be injured.... [H]e must submit proof which provides a reasonable basis for that belief. The likelihood of injury and causation will not be presumed, but must be demonstrated in some manner.
Id. at 127 (quoting Coca–Cola Co. v. Tropicana Products, Inc., 690 F.2d 312, 316 (2d Cir.1982)See also Maker's Mark Distillery, Inc. v. Diageo North America, Inc., 703 F.Supp.2d 671, 700 (W.D.Ky.2010) (stating, in a case involving dueling dripping red wax seals on bottles of liquor, that “injunctive relief is the remedy of choice for trademark and unfair competition cases, since there is no adequate remedy at law for the injury caused by a defendant's continuing infringement).”) (quoting Audi AG v. D'Amato, 469 F.3d 534, 550 (6th Cir.2006) (internal citation omitted)); 5 McCarthy on Trademarks and Unfair Competition § 30:2 (4th ed.) (“Injunctive relief does not require that injury be proven. In effect, injury to the trademark owner is presumed.”).

Moreover, “[i]t is well established that injunctive relief should be no more burdensome to the defendant than necessary to provide complete relief to the plaintiffs.” Id. at 128 (quoting Kentuckians for Commonwealth v. Rivenburgh, 317 F.3d 425, 436 (4th Cir.2003) (quoting Califano v. Yamasaki, 442 U.S. 682, 702, 99 S.Ct. 2545, 61 L.Ed.2d 176 (1979))).

The plaintiff addressed only a few of these requirements in its motion for summary judgment and permanent injunction.

[The presumption of injury] is buttressed here by the fact that Brothers of the Wheel M.C. Executive Council, Inc. has invested much time and money since 1977 in developing and advertising services under its “Brothers of the Wheel” marks throughout the country. Allowing defendants to continue infringing that mark, especially on their website and as a domain name and keywords, deprives Brothers of the Wheel M.C. Executive Council, Inc. of the commercial benefit it intended to and is entitled to derive from that investment. That loss increases each day that defendants' infringement is allowed to continue.
ECF No. 17 at 22. The plaintiff further argues that the balance of hardships is in its favor.

The balance of hardships tips sharply in Brothers of the Wheel M.C. Executive Council, Inc. favor. In contrast to the substantial injury that plaintiff is suffering from defendants' infringement, Brothers of the Wheel M.C. Executive Council, Inc. expects that discovery will show that until 2010, the only investment of any note that the Codefendant's made to promote their mark was the cost of taking out a domain name which used the plaintiff's name and the cost of making patches which is for all practical purposes identical to that of the Brothers of the Wheel M.C. Executive Council, Inc. In his response to the Complaint, Mollohan admitted his past association with the Brothers of the Wheel M.C. Executive Council, Inc. strongly influenced his choice of name and logo for his alleged organization. Given that knowledge, any hardship that the defendants may encounter from discontinuing their use of their infringing marks, particularly on their website, is self-inflicted and should carry no weight in determining whether a preliminary injunction should issue.
Id. at 22–23

The defendant has not addressed the merits of an injunction in any of his filings with the Court.

All four of the requirements for an injunction are present in this case. First, the plaintiff has satisfied the irreparable injury requirement. There is evidence of actual confusion, as stated earlier; it has suffered monetary losses, as testified to in the affidavit of Mr. Carey and not denied by the defendant; and its mark and association have become associated with the ne'er-do-well community of motorcycle nomads. There is also an inadequate remedy at law, as it is evident that the defendant has no intention of ceasing his infringing behavior. The balance of hardships also falls on the plaintiff's side. It is the senior user of the mark, and has spent decades building up its name and reputation; any losses suffered by the defendant are his own fault, especially after he admittedly used the plaintiff's mark as his inspiration. The public would also not be disserved by the issuance of an injunction against the defendant.

Therefore, the undersigned proposes that the presiding District Judge FIND that an injunction mandating the equitable relief sought by the plaintiff is necessary in this case. The defendant should be ordered to: (1) cease his use of the plaintiff's word mark or variations thereof, including the terms “Brothers of the Wheel” and acronym “botw”; (2) cease his use of the plaintiff's logo, and any logo bearing a similarity to the plaintiff's mark, including any logo containing an eagle within circles; (3) disclose the information of all of his confederates and applicable business partners; (4) cease any and all activities on the internet that use the terms “Brothers of the Wheel” and “botw” or use the plaintiff's logo or variations thereof, as stated above; and (5) dissolve any government-registered entity that uses the plaintiff's mark in its name. The undersigned further proposes that the presiding District Judge warn the defendant of the penalties for being in contempt of court if he fails to comply with any injunctive order. To encourage compliance with an injunction, the defendant should be required to submit, within thirty days, a progress report detailing his compliance. See15 U.S.C. § 1116 (“Any such injunction may include a provision directing the defendant to file with the court and serve on the plaintiff within thirty days after the service on the defendant of such injunction, or such extended period as the court may direct, a report in writing under oath setting forth in detail the manner and form in which the defendant has complied with the injunction.”).

Damages

Section 1117(a) of Title 15 states that, as to Lanham Act claims, a successful plaintiff is entitled, “subject to the principles of equity, to recover (1) defendant's profits, (2) any damages sustained by the plaintiff, and (3) the costs of the action.” These damages “shall constitute compensation and not a penalty.” 15 U.S.C. § 1117(a). Moreover, Section 1117(b) permits a court to award treble damages in appropriate circumstances. See15 U.S.C. § 1117(b) (“In assessing damages under subsection (a) of this section, the court shall, unless the court finds extenuating circumstances, enter judgment for three times such profits or damages, whichever is greater, together with a reasonable attorney's fee[.]”).

Six factors to consider in making a damages award include

(1) whether the defendant had the intent to confuse or deceive, (2) whether sales have been diverted, (3) the adequacy of other remedies, (4) any unreasonable delay by the plaintiff in asserting his rights, (5) the public interest in making the misconduct unprofitable, and (6) whether it is a case of palming off.
Synergistic Intern., LLC v. Korman, 470 F.3d 162, 175 (4th Cir.2006) (citing Quick Techs., Inc. v. Sage Group PLC, 313 F.3d 338, 349 (5th Cir.2002)).

The first factor “addresses whether there has been a willful infringement on the trademark rights of the plaintiff, or whether the defendant has acted in bad faith.” Id. “[A]lthough willfulness is a proper and important factor in an assessment of whether to make a damages award, it is not an essential predicate thereto. In other words, a lack of willfulness or bad faith should weigh against an award of damages being made, but does not necessarily preclude such an award.” Id. (internal citation omitted).

However, attorney's fees may be awarded under Section 1117(a) only in “exceptional cases.” Doughney, 263 F.3d at 370. “[A] case is ‘exceptional’ if the defendant's conduct was malicious, fraudulent, willful or deliberate in nature. In other words, a prevailing plaintiff must show that the defendant acted in bad faith.” Id. (internal quotations and citations omitted).

Factors warranting monetary damages are present in this case. Most importantly, there has been willful infringement by the defendant. The defendant is a past member of the plaintiff, and the defendant had previously been using the plaintiff's marks under a license. He admits that he used the plaintiff's marks in creating his own club, in derogation of the license. As the plaintiff's affidavit states that it has suffered monetary losses, an injunction is not sufficient to make the plaintiff whole. There has been no delay by the plaintiff in instituting this civil action, and the public interest favors damages as well. There are also no extenuating circumstances that would preclude treble damages. Therefore, the undersigned proposes that the presiding District Judge FIND that treble damages pursuant to Section 1117(a) are appropriate. Rather than propose a specific amount, the undersigned recommends that the parties be required to submit more detailed statements of profits, losses, and costs to the presiding District Judge before a damages award is calculated.

The undersigned also proposes that the presiding District Judge FIND that attorney's fees are warranted. The defendant is a past member of the plaintiff, and the defendant had previously been using the plaintiff's marks under a license. He admits that he used the plaintiff's marks in creating his own club, in derogation of the license and in bad faith. He has clearly created exceptional circumstances warranting an award of attorney's fees.

Destruction of Infringing Materials

In any action arising under [the Lanham Act], in which a violation under section 43(a) [15 U.S.C. § 1125(a) ] ... shall have been established, the court may order that all labels, signs, prints, packages, wrappers, receptacles, and advertisements in the possession of the defendant, bearing the registered mark or, in the case of a violation of section 43(a) [15 U.S.C. § 1125(a) ] ... the word, term, name, symbol, device, combination thereof, designation, description, or representation that is the subject of the violation, or any reproduction, counterfeit, copy, or colorable imitation thereof, and all plates, molds, matrices, and other means of making the same, shall be delivered up and destroyed.
15 U.S.C. § 1118. Therefore, the undersigned proposes that the presiding District Judge FIND that the defendant must deliver to the plaintiff all items containing the plaintiff's mark so that the plaintiff may destroy them.

RECOMMENDATION

It is respectfully RECOMMENDED that the defendant's motions to dismiss [ECF Nos. 5, 13, 20, & 26] be GRANTED as to Counts Three, Four, Five, and Six and DENIED as to Counts One and Two, the plaintiff's motion for default judgment [ECF No. 14] be DENIED, the defendant's motion to deny plaintiff's motion for default judgment [ECF No. 15] be GRANTED, and the plaintiff's motion for summary judgment and permanent injunction [ECF No. 17] be GRANTED as to Counts One and Two. In the alternative, it is RECOMMENDED that the plaintiff be given a period of time within which to re-plead Counts Three, Four, Five, and Six. Further, it is RECOMMENDED that the plaintiff be awarded injunctive relief, damages, attorney's fees, and property, as describedabove. Finally, given the above recommendations, it is RECOMMENDED that the defendant's motion for court injunction(s) [ECF No. 24] be DENIED as MOOT.

The parties are notified that this “Proposed Findings and Recommendation” is hereby FILED, and a copy will be submitted to the Honorable Thomas E. Johnston, United States District Judge. Pursuant to the provisions of Title 28, United States Code, Section 636(b)(1)(B), and Rules 6(d) and 72(b), Federal Rules of Civil Procedure, the parties shall have fourteen days (filing of objections) and three days (mailing) from the date of filing this “Proposed Findings and Recommendation” within which to file with the Clerk of this Court, specific written objections, identifying the portions of the “Proposed Findings and Recommendation” to which objection is made, and the basis of such objection. Extension of this time period may be granted by the presiding District Judge for good cause shown.

Failure to file written objections as set forth above shall constitute a waiver of de novo review by the District Court and a waiver of appellate review by the Circuit Court of Appeals. Snyder v. Ridenour, 889 F.2d 1363 (4th Cir.1989); Thomas v. Arn, 474 U.S. 140, 106 S.Ct. 466, 88 L.Ed.2d 435 (1985); Wright v. Collins, 766 F.2d 841 (4th Cir.1985); United States v. Schronce, 727 F.2d 91 (4th Cir.1984). Copies of such objections shall be provided to Judge Johnston.

The Clerk is directed to mail a copy of this Proposed Finding and Recommendation to the defendant and to transmit it to counsel of record.

November 2, 2011.


Summaries of

Bros. of the Wheel M.C. Exec. Council, Inc. v. Mollohan

United States District Court, S.D. West Virginia.
Nov 14, 2012
909 F. Supp. 2d 506 (S.D.W. Va. 2012)

holding that “defendant's internet activity is a use in commerce”

Summary of this case from Avepoint, Inc. v. Power Tools, Inc.
Case details for

Bros. of the Wheel M.C. Exec. Council, Inc. v. Mollohan

Case Details

Full title:BROTHERS OF the WHEEL M.C. EXECUTIVE COUNCIL, INC., Plaintiff, v. Gerald…

Court:United States District Court, S.D. West Virginia.

Date published: Nov 14, 2012

Citations

909 F. Supp. 2d 506 (S.D.W. Va. 2012)

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